By ELLEN LEWIS
I have never had anyone named after me, let alone a bra. So, when Empreinte launched the Ellen bra for winter 2021, I decided to believe that perhaps, I was the inspiration (even though I know this is completely false). So why the tall tale? Because the Empreinte brand emulates exactly who I strive to be; a lover of artistry, a purveyor of quality and a pursuer … Read More
By Tess DiNapoli
The relationship between men and lingerie has always been interesting. The more modern view is that lingerie is empowering to women and invokes a deep sense of female self-worth. And while that still holds true for women, men also have evolving views on lingerie, as the intention behind lingerie has certainly shifted over the years and centuries.
Conflicting Roles
Looking back at the history of lingerie, it’s … Read More
By ELLEN LEWIS
One cannot speak of sustainability in the world of intimate apparel without mentioning Calida. I have focused on this aspect of the brand’s heritage more than once in this column. They have been an industry force in this domain “long before it was cool” Their credo: “Sustainability should not be a fashion, but a promise” is reflected in its many faceted collections.
The sustainable pursuit is no … Read More
Ruminating for the past week or so about Kilo Brava’s Holiday 21 collection I’ve been trying to put my finger on its contemporary tempo. Several words come to mind that solidify the brand’s mission for this delivery: retro inspired, vintage style, pop colors, paisley prints, semi-sheer, eco-conscious, diverse, inclusive, size friendly, sexy, comfortable intimates that are personally empowering. Eight new groups are now showcased in Kilo Brava’s Spotlight this month: … Read More
By LINDA DYETT
I’m taking a long, hard look at Botticelli’s Birth of Venus (you know…the goddess of love standing on her half-shell). Or rather–I’m seeing her face, blown up and maneuvered over the knee and thigh of a pair of polyester-elastane stretch leggings, her golden tresses cascading down the other leg. This is but one example among the hundreds (no, make that thousands) of pairs of graphic, photo-printed stretch … Read More
By ELLEN LEWIS
Recently, I took a trip to the Met Cloisters in NYC. The venue is not new to me but having just finished the biography of John D Rockefeller and reminded of his son’s obsession with medieval art, I was anxious to see, once again, the renowned Unicorn Tapestries. The confluence of grandeur, dignity, and ambition represented by this proud bastion perfectly captures the complex character of this … Read More
By BECKY YEE
Maison Close
There is no doubt that having a high-end beautiful photo goes a long way in differentiating your brand, connecting with your customer and making more sales. In fact 75% of online shoppers rely on photos to make their decision on a potential purchase.
But all photos are not created equally. There are photos that exemplify the brand’s story and there are photos that show what … Read More