By ELLEN LEWIS
It was several years ago that I was first introduced to the Louisa Bracq brand at Curve New York. In a small booth they were assessing the North American market opportunity for their eponymous lingerie brand that launched in Europe in 2007. This family owned embroidery workshop, based in France, had been supplying exquisite embroideries to some of the best-known luxury lingerie brands since 1938. Recognized for … Read More
By ELLEN LEWIS
I’ve been snooping around the Men’s Lingerie market for several seasons now, but have resisted covering it with the exception of some cool underwear because, well, frankly married to a flannel shirt kind of man, it’s never been on my personal radar. However, I sense a sea change in the market, an interest in men’s nightwear that goes beyond the European recognition of the inherent value of … Read More
By ELLEN LEWIS
When my children were young, I found a pajama brand (which shall remain nameless), that I absolutely loved because of the incredibly soft fabrics. They carried sleepwear in my size, but not the same cute patterns. This was disappointing. That’s why when I discovered Kickee Pants at the virtual Curve Connect Show this Fall, I was pleasantly surprised. This 13-year-old brand produces a bevy of products for … Read More
By ELLEN LEWIS
I love leggings. Even when they were not the item du jour, I wore leggings in lieu of jeans. I am not surprised that they have emerged in the current fashion environment as a major trend. Even as I read of their newfound popularity in The New York Times Home section last week, I had planned on highlighting Commando’s ‘command’ on them. Commando was a pioneer in … Read More
By ELLEN LEWIS
It’s strange writing this blog highlighting Skin’s Sienna quilted robe from my desk in Mexico. After all, it is 80 degrees outside and not particularly conducive to wrapping oneself in a warm, cozy comforter meant for frosty winter days. But staring as I am at a wide-open powder blue sky blanketed with billowy white clouds, it is Skin’s easy lounge pieces that float into my lingerie conscience. … Read More
By ELLEN LEWIS
If you’ve ever watched Shark Tank, where savvy entrepreneurs pitch their products to financial professionals dreaming of investment in their nascent companies, you will love the Curve Pitch Off event, airing at 6 PM EST, Tuesday 11/17 on Curve Connect.
10 judges (me included) will review 8 brand presentations to determine the Best New Designer and awards will be made. Sorry, no millionaire investments on the horizon, … Read More
By ELLEN LEWIS
Going somewhere? Possibly but highly doubtful in this new world order. Today, home is not only where the heart is. Its also where we are cocooning while we wait for Covid’s impact on our lives to dissipate . Comfort is foremost. Easy wardrobes that segue effortlessly from bed to computer, even to the grocery store are our ‘fashion priorities”
PJ Salvage staked a claim in the 24/7 … Read More