Spotlight on PJ Harlow

By ELLEN LEWIS

P.J. Harlow Supima Cotton and Micro modal French Terry Cozy Sweats as featured on Lingerie BriefsDestiny Top and Blair Pant in French Terry

I discovered the P.J. Harlow brand some years ago at Curve Las Vegas. It was right after the 2008 economic implosion and I was at the show directing a seminar on “Navigating the Storm”. Brands and stores were looking for paths to profitability in a particularly difficult market. So, it was very serendipitous that I happened upon the P.J.Harlow  booth and found an assortment of supremely soft and elegant loungewear. A series of t-stands, each one harboring a different color of the same dyed to match combination of carefully edited pieces, was a dramatic statement to the merchandising credo upon which I was raised: key item intensification.… Read More


Spotlight On …

PJ Harlow lounge set and mask in tie dye featured on Lingerie Briefs What goes around, comes around. Such is the phenomenon of tie dye. Since the 1960s, every 15 years or so, tie dye garments and accessories make a popular reappearance. PJ Harlow is right on-trend with the introduction of tie dye in several of their best-selling collections, including masks. This timely styling seems to help unite us during this awful pandemic… we’re all (tied) in this together.

PJ Harlow now offers three styles of tie dye loungewear sets in 10 fabulous colors. Each set consists of the super-comfortable, 100% cotton joggers named JOJO.… Read More


Spotlight On …

by ELLEN LEWIS

PJ Harlow Grazer Satin Face Mask as seen on Good Morning America and featured on Lingerie BriefsI was planning to write a recap of many suppliers offering face masks options, but when I saw P.J. Harlow’s designs, I decided to zero in. There are a boatload of mask businesses debuting. Without a doubt, face masks will become an integral part of store inventories, particularly specialty operations and e-commerce. For lingerie entrepreneurs this channel is a clear win, an accessory they would be remiss not to integrate into their assortments.

In case you missed LIVE with Kelly and Ryan yesterday, where P.J.Read More


Spotlight On …

By ELLEN LEWISBra30 tank tops as featured on Lingerie Briefs

At the moment, it’s probably not particularly politic for me to use the word hero in reference to a lingerie product, but I am a merchant at heart. In conversations with stores during the past few weeks, in specific, Forever Yours Lingerie in British Columbia, the Bra:30 collection has definitely been heroic. Owner Sonya Perkin’s fabulous Instagram stories portraying just how easy and comfortable these bra tops are to wear has enabled her to pay a full month’s rent with the proceeds. What is interesting is that this product has been available at retail for six years.… Read More


Spotlight On …

By ELLEN LEWISUrban MuuMuu long lounger as featured on Lingerie BriefsI was a comfort junkie long before the Coronavirus changed our wardrobe requirements.

While working at home on my computer, I realized that, perhaps, I should share the fact that I’ve been literary living in my Urban MuuMuu loungers. I own two: one long and one short. I must admit that they are several years old. But they are just as colorful, soft, and nurturing as the day I first wore them. Recently, they have taken on a life of their own, rotating between the washing machine and my daily attire.… Read More


Spotlight On …

Urban Muumuu loungewear featured on Lingerie BriefsUrban Muumuu short tunic as featured on Lingerie Briefs

There’s a nip in the air and you want to get cozy after work right? How about slipping on a lounging robe that is hip and versatile! Urban MuuMuu Lounge Tunic has inset pockets and offers the most scrumptious way to lounge your nights and days away. This loose, oversized pullover with deep pockets is great on women of all shapes and sizes. Made with their special blend of Supima Cotton Modal and Spandex. Comes embellished by hand with an authentic Swarovski crystal button for a touch of sparkle.… Read More


Spotlight On …

Summertime lounging ~ nothing is better! Make yourself happy, cool and comfortable in PJ Harlow loungewear which of course can also be worn as sleepwear. Featuring dozens of cami tops like the Daisy Satin Tank, Alyssa Swing Tank With Satin Ruffle and the Charlie Rib Racerback Tank (shown). And pair with any of their ultra comfortable bottoms such as Jolie Satin Pant or Capri, Mona Elastic Waist Knit Pant or Mikel Satin Boxer to make for a perfect lounge outfit! Many delicious colors to choose from.… Read More


Spotlight On …

1 2 3 5 Page 1 of 5