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By ELLEN LEWIS

Commando Butter Soft Support tank top as featured on Lingerie Briefs

Whenever I cover Commando®, I focus on fabric technology because it is the driving factor behind the brand’s ideology. Every category in the Commando® arena is born from its founder Kerry O’Brien’s research into global textile innovation as well as her perfect sense of consumer culture. For example, when we highlighted the Butter™ product line expansion in 2019, the industry was in high pursuit of … Read More


Everyday Sexy - Montelle Intimates’ Cocoa Bliss Collection featured on Lingerie BriefsAfter a year of pajamas, loungewear and bralettes, women are easing back into more structured pieces with pretty, everyday lingerie that also feels a little bit special… and sexy.

Montelle Intimates’ new Cocoa Bliss collection has some very sexy and delicate features with great structure while still filling that role of comfortable, everyday lingerie sets. This new mix and match collection offers the ability to create perfect matching ensembles.Montelle's Cocoa Bliss Wire Free Bra is the perfect blend of bralette and functional t-shirt bra. Featured on Lingerie BriefsThe … Read More


By ELLEN LEWISShell Belle Couture Bridal Collection Seduce Me nightgown as featured on Lingerie Briefs

I met Michelle Blenkinsopp-Guild, founder of Shell Belle Couture, shortly after she launched her luxury collection in 2010. I was immediately smitten. Her beautiful bridal designs, created in England, are lingerie masterpieces. Composed with European silks, tulles, and leavers laces, they are heirloom pieces that hark back to a time when precious underpinnings were all the rage. I imagine a scene out of The Great Gatsby, … Read More


By ELLEN LEWIS

Calida Collaboration with Viktor & Rolf Heritage X Sustainability Collection as featured on Lingerie Briefs

It was the last minute of the last day of the last (Feb 2020) Salon de Lingerie show in Paris. I was on the way to the coat check to retrieve my belongings and exit the exposition when I passed the Calida booth and stopped dead in my tracks. It wasn’t the end of show champagne that did it. It was the gorgeous visuals that leaped out … Read More


Chantelle Day to Night Collection plunge bra as featured on Lingerie Briefs

It sounds like Justin Timberlake’s 2007 platinum hit song, but bringing “Sexy Back” into our lingerie wardrobes is a definite trend and Chantelle Lingerie has done just that with their new Day to Night Collection. Without sacrificing the demand for comfort, they have created a modern interpretation of their tried-and-true silhouettes by combining comfortable yet supportive fit with their French fashion DNA. Utilizing the construction elements for which the … Read More


Fit Fully Yours Lingerie Welcomes Stunning CARMEN Collection featured on Lingerie Briefs

We are so pleased to welcome Fit Fully Yours Lingerie to our Partner Spotlight. The brand is recognized for its extensive range of sizes for women fitting AA-M cups, 28-44 bands and S-4XL. A robust assortment of fashion and basic intimates continues to fuel their popularity. Today’s highlight is the beautiful new Carmen collection, replete with retro-inspired polka dots that embrace a poetic symbol of femininity.Fit Fully Yours Stunning CARMEN Collection in taupe featured on Lingerie BriefsThis sexy and … Read More


On Gossamer Cotton Cabana Seamless Cami Bralette as featured on Lingerie Briefs

On Gossamer debuts its newest addition to the brand’s hugely popular Cabana Cotton Collection, the seamless cami bralette in heather grey. Satisfying every On Gossamer fan’s expectation for comfort, simplicity and softness, this style, designed in a long line silhouette, is sized to fit S-XL. The built in foam pads not only provide lift and shape, but also enable this bralette to be worn not only as a wardrobe … Read More


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