By ASI EFROS
Continuing its legacy with the new lingerie collection of flowering blooms in enchanting colors, Huit8 signifies the optimism, which only spring can bring.
“The delicacy of the Blossom collection this season is exquisite. It was created with such attention to detail. Our embroidery is made in Switzerland and designed exclusively for Huit8. Our colors are unique,” said Souad Sinai, CEO, Huit8.
Swimwear Collection
Emma Harris, the British luxury lingerie atelier, celebrates its 10th anniversary!
Claire Emma, founder and director reflected on the last 10 years when we spoke to her recently:
On getting started….
’10 years ago, I returned from maternity leave with fresh ideas & determination that I would leave the harsh, fast fashion industry well & truly behind me. Although the industry had provided a wealth of experience & … Read More
By TINA WILSON
A margarita can be very inspiring, two of them can really get the lime juices flowing. I was at my local “Cheers” for only the second time in 13 months, Santa Fe. Not the city but the Mexican bar and restaurant on 71rst street and Columbus Avenue in NYC. It was the most glorious evening and I had not quite dealt with the fact that I had … Read More
By ELLEN LEWIS
My career segued to the Intimate Apparel business 30 + year ago when I was plucked out of the ready to wear division to spearhead the lingerie product development initiative at Macy’s Corporate office. I knew nothing about the category, which at the time, was dominated by polyester in pale pink and blue designs. Oblivious to the “rules” I purchased a few cotton knit big t-shirts in … Read More
By ELLEN LEWIS
Girl With a Serious Dream
It’s been a lovelorn year with cancelled weddings and lost memories. But FINALLY, here comes the bride. Once again, anticipation is about hope. Celebrations are being planned. The bridal business, dormant for the past year, is beginning its comeback. The Intimate Apparel industry is changing as the market turns once again on its axis. As the desire for elegant, sensual lingerie … Read More
This pretty, Tonya Flair mastectomy non-wire padded, pocketed t-shirt bra is a welcome spring addition to the Anita Care collection. In blush pink with lovely two-tone embroidery trim on the straps, it’s the perfect fashion edition of their bestselling 5706X Tonya bra.
With its clean-cut, molded cups, Tonya Flair (4706X) easily becomes a popular everyday basic as it can be worn under your favorite close-fitting t-shirts, tops and dresses. … Read More
Natori Bliss’ popularity speaks for itself as it has continued its expansion from their original cotton panties to a multifaceted bra assortment, including the newest additions of the Bliss Flex Bralette and the Bliss Perfection Lace Bralette. This success story is not a mystery; the entire range emulates the extraordinary comfort that sent the panties on a major sales ascent. Continuing unabated, with both underwire and non-wired choices, the collection … Read More