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By ELLEN LEWIS

Some time ago, I received a call from an owner of a very reputable lingerie specialty store decrying the impact of the internet on her business.  As a bra fitting specialist, she was upset at on-line sales from both brands and web-sites that were eating into her bottom line. At the time, she was hoping that I might have sway with some of the industry and help … Read More


Fantasie Leona collectionNew for AW17, be bold and beautifully striking in Fantasie’s Leona. Sunset-inspired three color embroidery rests on a black background to create this vibrant and contemporary floral collection which is finished with delicate embroidery motifs on the front straps. Two bra styles are available, including a new fuller coverage underwire balcony bra that is wide wired for additional support and comfort as well as three sectioned cup for good … Read More


Cashmere Bliss by Fleur't V-Neck Sweater and Cozy ShortsFleur’t Intimates’ Cashmere Bliss collection is Fall 17’s answer to cozy, soft leisurewear. Five fabulous pieces in the collection: V-Neck Sweater, Cozy Shorts, Crisscross Sweater, Lounge pant and Cocoon Cardigan. These warm, cuddly loungewear pieces can integrate effortlessly into a casual wardrobe to wear at home or out and about. Designed with buttery soft fabric that emulates the luxury of cashmere, these styles are a perfect addition to every woman’s … Read More


By ALISON CONNOLLY

Loveday London Boudoir wear SP 2018 on Lingerie Briefs

If you’re looking for the ultimate boudoir experience, then Loveday London is the brand for you!  This London-based luxury label has everything you need to create a beautifully appointed experience in the bedroom; from a vast collection of cheeky intimates, to blindfolds, pillows and candles. The images featured here are a peek at the upcoming Spring/Summer 2018 collection, which includes the exquisite combination of lace, leather and … Read More


A Leg Up ~ Pretty Polly Hosiery

By ELLEN LEWIS

Jumbo Fishnet tights from Pretty Polly legwear on Lingerie Briefs

All this conversation about integrating lingerie into ready to wear wardrobes got me thinking about my years as a legwear buyer and our mission to take hosiery from basic nude to lingerie for the legs. In those days, choices were limited. Finding color, pattern, extended sizes and eccentricity was a fishing expedition. I know I am dating myself, but seeing the Pretty Polly brand, memories flooded back. … Read More


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