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Lise Charmel Aveu en Fleur Collection as featured on Lingerie Briefs

It is the complexity of design blooming in Lise Charmel’s French atelier that sets the brand’s creative vision apart. This month, the Aveu en Fleurs Collection, reminiscent of a bountiful summer rose garden, will deliver to stores. A 15-piece arrangement of six bras, 5 panties and 4 lounge pieces, are intricately crafted into a lush lingerie bouquet of color, print, embroidery, and silk satin. The deep color palette, pink, fuchsia, … Read More


b.tempt’d has added new styles and colors to its Comfort Intended Collection — a range of elevated everyday essentials.b.tempt'd Comfort Intended Bralette & Shorty featured on Lingerie BriefsSay bye-bye to chafing in the Comfort Intended Shorty. This slip short is a summer must-have made with soft, stretchy fabric that moves with you. Confidently wear your favorite summer skirts and dresses knowing Comfort Intended Shorty has you covered. Available in Rose Smoke, Au Natural and Night in sizes … Read More


Bra 30 Sporty Camisole as featured on Lingerie BriefsSporty

Pink, the color recognized for its soothing, sweet, playful vibe is also known as a mood regulator, a perfect anecdote to these often-discordant times. Leave it to the Bra:30 brand to introduce two new shades of this mood regulating hue to its iconic camisole collection this season.

Bra 30 Tummy Tucker Camisole as featured on Lingerie BriefsTummy Tucker

The Bra:30 collection originally dubbed the After Bra has become an everyday, all-day wonder for women whose wardrobe priority is … Read More


Anita Active Performance Sports Bra & Extreme Control Plus featured on Lingerie BriefsStylish and supportive paired with excellent breathability makes for a perfect Sports Bra! Anita Active brings all that and more. The Performance (5566) Sports Bra and the Extreme Control Plus (5567) for big cups are now available in the timeless and classic Black/Anthracite.

Don’t underestimate its clean construction and style as it still delivers all the support, comfort, and breathability required for any workouts.Anita Active Performance Sports Bra featured on Lingerie BriefsWith a mix of clean-cut design, … Read More


By ELLEN LEWIS

Clo Intimo Abierto in Red Clay as featured on Lingerie BriefsFIRE

The reason I am always drawn to the Clo Intimo brand is because of the stories behind each collection. Clo’s ability to use these tales to amplify best-selling styles from new perspectives exemplifies a merchandising acumen perfectly in sync with the current marketing trends.

This season, the design inspiration is founded in natures four elements: fire, earth, air and water. This narrative is particularly meaningful to … Read More


Next to Naked

Photographed by BECKY YEE

Dorina

The lingerie styles in this exclusive fashion editorial photographed by Becky Yee create an enigma. Skin-colored intimates attempt to conceal while still revealing. It’s one thing to be completely nude, but the hidden mystery of just a little something left to the imagination is even more appealing. In effect, it is an evocative suggestion of what lies beneath. It is subtle exposure, enhanced by the … Read More


Natori Lingerie Convertible Contour Underwire bra as featured on Lingerie Briefs

Once again, Natori Lingerie exceeds expectations launching the Beyond Convertible Contour Underwire bra. Engineered in the iconic Natori bra shape, this style is destined to top sales charts nationwide. An innovative 2-way lace in a unique geo animal pattern is molded over stretch foam cups insuring a flexible fit for sizes 32-38, B-G. This is combined with an exclusive boudoir inspired floral lace that defines the neckline creating a  … Read More


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