… By HOLLY JACKSON
Every year at Christmas, I think about my grandfather. He wasn’t really a gift guy. He bought discount stuff on Christmas Eve to save money and then wrapped everything in old newspapers instead of wrapping paper. He was practical and proud of it. The only exception was when it came to my grandmother. She collected dramatic hats and big bold prints, even when she had to make … Read More
… By HOLLY JACKSON
If you’re in my age range, learning to make stuff has become really trendy. Millennials are taking up sewing and other kinds of crafting in droves, both to relax and to try and get back to a less digital age. It’s also coincided with age of the “side hustle”, where everyone seems to be developing an Etsy business or other side source of income alongside their regular … Read More
By ELLEN LEWIS
Indie designer, entrepreneur and millennial innovator, Madalynne Flanigan has redefined the 21st century definition of success in the Lingerie Industry. I met Maddie at a trade show several years ago, a sales channel she has relinquished for a unique brand model that has fueled her successful intimate’s business. Insight into Maddie’s career trajectory reveals how this generation has reshaped a start up business to survive and … Read More
By ALISON CONNOLLY
Nightgown or wedding gown? Does it matter? Here at Lingerie Briefs we’ve discussed the fine line between lingerie and bridal design on several occasions, with their similarities being a heavy dose of femininity, the use of gorgeous laces, and their overall elegance. But there are some bridal designs that take the comparisons a step further; for instance corset detailing, slip dress silhouettes… Read More
By ELLEN LEWIS
As much as the retail and wholesale landscape has shifted in recent years, particularly with the tsunami of technology transforming the entire paradigm, there are some basic tenets of merchandising that I believe never change. It’s what I call the “It” item. When I see it, I know it. Once identified, exploiting its potential is imperative to maximize profit. The thrill of the kill outweighs the risk … Read More