Lingerie is to me a way of lifting women up. It is, if handled with class, the mystique that infiltrates our wardrobes, a voyage to femininity and self-esteem. It was rainy and grey in Paris this past week, typical January weather, and perhaps it affected my perception that the city had lost come of its luster. I try to leave my politics out of this column but in the wake … Read More
One of the highlights of my trip to the Salon De Lingerie was my visit to the Empreinte lingerie stand, a virtual gallery of intimates transformed into art. It seemed as if I had finally gotten the museum job I had always craved in college and at the Musée D’Orsay in Paris, no less. In order to fortify the company’s commitment to their brand mission, that every style is a … Read More
Last year, Paris was all about the snow; unusual and dramatic. This year it was the rain. Perhaps I am being a bit politic but there was a palpable austerity in the air; a general aversion to the current administration. The wealthy are fleeing the city to avoid sledgehammer taxes leaving shops void of some of their tried and true customers. Nonetheless some things never change in Paris and all … Read More
By Ali Cudby
Innovation has many faces. While I often discuss garments in this space, there are many more aspects to innovation in our industry.
Here are a few new ways in which technology is improving the lingerie buyer’s customer experience:
- New website for Prima Donna and Marie Jo brands. For consumers, one of the biggest challenges can be finding that elusive favorite lingerie piece in stores nearby. The
I am not a chocolate snob. Anyone who knows me knows about my compulsion for M & M’s. In fact, when I was at Macy’s, my staff gave me a gumball machine filled with these mini treats, hoping that the penny requirement for satisfaction would control my obsession while I was pregnant with my son. Frankly, I am surprised that I did not give birth to a chocolate covered … Read More
By ELLEN LEWIS
Dita von Teese
Curve New York took place at the Javits Center this February in a venue flooded with light and elevated above the conventional trade show jamboree. Many of the stories I noted reinforced the Paris themes: glitter and glow, bodysuits, intricate embroideries, graphic laces, and seduction. A carousel of dynamic prints in vivid colors merge with a palette of deep pink, purple and blue soaked … Read More
Photographed by STEPHANIE HYNES
Hanky Panky
In this present, passing and who knows what’s next new world order, joyful expectations are on every agenda. It’s crystal clear with the explosion of color everywhere in the market. Now on the cusp of Valentine’s Day, we decided to present this story as an ode to love. Just as the artist’s muse inspires creativity, lingerie designers have used color to send a powerful … Read More