By ELLEN LEWIS
Pluto
Last week my husband and I booked a snorkeling excursion to the Cabo Pulmo National Marine Park, on the Baja Peninsula in Mexico. Donning a bathing suit, wetsuit, life vest, flippers and a face mask, I brooked the currents to peruse this 5000-year-old reef. If you have the Netflix marine screen saver, you know what I saw. It was mesmerizing.
Antigel
Thankfully, I was wearing … Read More
By ELLEN LEWIS
The synergy between the bridal and lingerie industries has always fascinated me. It’s not about the wedding. It’s all about the artistry, the cherished memories unique to these tableaux. Exquisite laces, delicate embroideries, luxurious fabrics, treasured details, pearls, crystals, floral motifs are all assembled in an enchanting conclave of beauty. Basking on this assortment, one can easily grasp how a woman’s sense of self would be enhanced … Read More
By ELLEN LEWIS
Sports Bras were already a distinctly American lingerie business driver prior to the Pandemic. But the shift in priorities precipitated by that phenomenon catapulted the category into another volume dimension. Lucky were the brands who previously staked a claim to this terrain. The plethora of companies actively pursuing sports and activewear apparel is extensive. Because Lingerie Briefs plays specifically to an Intimate Apparel audience, this post focuses … Read More
By ELLEN LEWIS
I am back in my Los Cabos home where every other store is a swimwear boutique. Despite the plethora of choices, there are very few accommodating women needing serious attention to fit. Of course, there is a beach party scene where it’s fun to people watch, particularly bridal parties and spring breakers clad in bikinis, two-piece sets, and cool tank suits. Swimwear is a fashion microcosm, but … Read More
Photographed by STEPHANIE HYNES
On Gossamer
Last Fall, as the Pandemic was rounding its 3rd quarter of consumer chaos, Stephanie and I decided that it might be nice to offer the brands a New Years editorial, our treat. Response was positive, but access to samples presented a challenge. We were ok with this as the market message of “Back to Basics” was clear. We could really use whatever was … Read More
The spirit of innovation
Empreinte is enriching its IN-PULSE range with ALLURE, its new sport-chic design collection and a real technological feat which combines innovation and emotion. They have always been passionate about beautiful materials and exceptional know-how. For a long time, they have acquired a great expertise in invisible lingerie with our many bestsellers.
Manufactured using luxurious French “Leavers” lace, lace maker Sophie Hallette has created a very beautiful … Read More
For Summer 2020, Empreinte swimwear has been inspired by the simplicity and revitalising, soothing and healing power of nature. With a relaxing break in tranquil, enveloping water savouring some delicious time to yourself, you become aware of having regained a sense of balance. This creative and comfortable latest collection advocates the concept of ‘less is more’ and is aimed at the modern, engaged and positive- thinking woman.
The range of … Read More