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skin lingerie

Aubade swimwear on Lingerie BriefsAubade

The summer Lingerie Shows, such as Curve, are replete with swimwear brands. Many of the companies that have established Intimate Apparel businesses are equally adept in swimsuit development. Take, for example Freya,  Elomi,  Fantasie, Rosa Faia, Lise Charmel, Antigel, Empreinte and Aubade to name a few. Labels well respected for their unique style are developing and launching successful swimwear collections regularly. Skin Lingerie comes to mind. And, as hybrid … Read More


Silent Arrow

Seasonal trends, as we know them, are over.  That is not to say, that there are not design messages. It’s simply that these messages overlap, moving fluidly between key intimate and RTW classifications; blurring boundaries.  Leggings become pants, Robes become jackets, Bodysuits and bras become blouses. And Pajamas go everywhere. Concepts Paris calls this Hybrid dressing.  It is a perfect definition of the evolution (revolution) occurring in a … Read More


Fleur't & UGG on Lingerie BriefsFleur’t & UGG

I just attended 3 solid days at the NY Curve show having recently returned from the Paris Salon International de la Lingerie. As a result I find that the comparison between these two expositions is inevitable. Paris attracts an international audience and is a bigger platform. But Curve speaks to a North American market. Therein lays the difference. As a merchant, I study trends, but I am … Read More


Summertime Pleasure

By Margaret Shrum

summer_lemonade

Do you remember how exciting summer break was when you were young? It meant, no school, sleeping in, hanging out with friends, going away to camp, creating adventures and as you got older, it might have been about the summer love that swept you off your feet. Summer is the season to slow down, take vacations, relax more and play with life. The warm weather invites us … Read More


This week’s Intimate DiscoveryA delectable New York City boutique shows some Skin™

After several futile attempts, I finally had the pleasure of visiting Sugar Cookies, a sumptuous lingerie boutique located in New York City’s eclectic Chelsea neighborhood.   The store is a visual treat, but, I was particularly intrigued by owner Susanne Alvarado’s enthusiasm for the Skin™ Lingerie brand on which, as a merchant, she has focused and … Read More


Montelle Berry Garden Pure Plus Bra and Retro Brief featured on Lingerie BriefsSummer’s not over yet — and your lingerie drawer deserves a splash of fun before the season fades! Why not heat things up with some bold, feminine, and feel-good shades that capture all the joy of sunshine and sea breezes? From the zesty glow of Spiced Coral to the cool calm of Seafoam, the juicy pop of Berry Glaze, and the tropical charm of Turquoise, Montelle’s Summer 2025 fashion … Read More


By DANA DONOFREE

The AnaOno F(-)(.)B is FDA approved and crafted from soft, medical-grade silicone and comes with a fitted cover and storage box featured on Lingerie Briefs

The AnaOno F(-)(.)B is FDA approved and crafted from soft, medical-grade silicone and comes with a fitted cover and storage box featured on Lingerie Briefs

When AnaOno launched over a decade ago, the mission was clear: to design bras that fit the bodies of breast cancer patients, survivors, and thrivers. But it wasn’t just about bras. It was about offering solutions, real and accessible solutions, for the … Read More


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