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skin lingerie

Aubade swimwear on Lingerie BriefsAubade

The summer Lingerie Shows, such as Curve, are replete with swimwear brands. Many of the companies that have established Intimate Apparel businesses are equally adept in swimsuit development. Take, for example Freya,  Elomi,  Fantasie, Rosa Faia, Lise Charmel, Antigel, Empreinte and Aubade to name a few. Labels well respected for their unique style are developing and launching successful swimwear collections regularly. Skin Lingerie comes to mind. And, as hybrid … Read More


Silent Arrow

Seasonal trends, as we know them, are over.  That is not to say, that there are not design messages. It’s simply that these messages overlap, moving fluidly between key intimate and RTW classifications; blurring boundaries.  Leggings become pants, Robes become jackets, Bodysuits and bras become blouses. And Pajamas go everywhere. Concepts Paris calls this Hybrid dressing.  It is a perfect definition of the evolution (revolution) occurring in a … Read More


Fleur't & UGG on Lingerie BriefsFleur’t & UGG

I just attended 3 solid days at the NY Curve show having recently returned from the Paris Salon International de la Lingerie. As a result I find that the comparison between these two expositions is inevitable. Paris attracts an international audience and is a bigger platform. But Curve speaks to a North American market. Therein lays the difference. As a merchant, I study trends, but I am … Read More


Summertime Pleasure

By Margaret Shrum

summer_lemonade

Do you remember how exciting summer break was when you were young? It meant, no school, sleeping in, hanging out with friends, going away to camp, creating adventures and as you got older, it might have been about the summer love that swept you off your feet. Summer is the season to slow down, take vacations, relax more and play with life. The warm weather invites us … Read More


This week’s Intimate DiscoveryA delectable New York City boutique shows some Skin™

After several futile attempts, I finally had the pleasure of visiting Sugar Cookies, a sumptuous lingerie boutique located in New York City’s eclectic Chelsea neighborhood.   The store is a visual treat, but, I was particularly intrigued by owner Susanne Alvarado’s enthusiasm for the Skin™ Lingerie brand on which, as a merchant, she has focused and … Read More


Aubade Spring/ Summer 2027 preview of French Luxury Lingerie Collections as featured on Lingerie Briefs

Crazy in Love

Inspired by the irresistible rhythm of Bossa Nova, Aubade’s Spring/ Summer 2027 Collections are an ode to movement, sensuality, and the effortless femininity that has always defined the Aubade woman. Echoing the timeless allure of The Girl from Ipanema, soft silhouettes skim the body like a second skin, revealing just enough while allowing comfort and confidence to take center stage. Bare shoulders, fluid lines, and exquisite … Read More


By ELLEN LEWIS

Bretelle Lingerie as featured on Lingerie Briefs

Bretelle

Some of the most successful ideas are born when the industry needs them most. Evolution Concept Show emerged in 2020 as a digital solution designed to keep intimate apparel brands connected with retailers during an uncertain time. What began as a virtual marketplace has since evolved into one of New York Intimate Apparel Market Week’s most distinctive destinations.

Fogal Legwear as featured on Lingerie Briefs

Fogal

Today, Evolution offers far more than a … Read More


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