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skin lingerie

Silent Arrow

Seasonal trends, as we know them, are over.  That is not to say, that there are not design messages. It’s simply that these messages overlap, moving fluidly between key intimate and RTW classifications; blurring boundaries.  Leggings become pants, Robes become jackets, Bodysuits and bras become blouses. And Pajamas go everywhere. Concepts Paris calls this Hybrid dressing.  It is a perfect definition of the evolution (revolution) occurring in a … Read More


Fleur't & UGG on Lingerie BriefsFleur’t & UGG

I just attended 3 solid days at the NY Curve show having recently returned from the Paris Salon International de la Lingerie. As a result I find that the comparison between these two expositions is inevitable. Paris attracts an international audience and is a bigger platform. But Curve speaks to a North American market. Therein lays the difference. As a merchant, I study trends, but I am … Read More


Summertime Pleasure

By Margaret Shrum

summer_lemonade

Do you remember how exciting summer break was when you were young? It meant, no school, sleeping in, hanging out with friends, going away to camp, creating adventures and as you got older, it might have been about the summer love that swept you off your feet. Summer is the season to slow down, take vacations, relax more and play with life. The warm weather invites us … Read More


This week’s Intimate DiscoveryA delectable New York City boutique shows some Skin™

After several futile attempts, I finally had the pleasure of visiting Sugar Cookies, a sumptuous lingerie boutique located in New York City’s eclectic Chelsea neighborhood.   The store is a visual treat, but, I was particularly intrigued by owner Susanne Alvarado’s enthusiasm for the Skin™ Lingerie brand on which, as a merchant, she has focused and … Read More


Sonya Wireless Bra from Fit Fully Yours featured on Lingerie BriefsComfort just got a serious upgrade. The Sonya Wireless Bra from Fit Fully Yours is designed for fuller busts, delivering reliable lift and support without wires. It’s so comfortable and chic! Smooth, soft fabric feels incredible against the skin, while a subtle peek-a-boo mesh neckline adds a touch of modern yet sexy charm. It’s virtually invisible under clothes… though pretty enough that you won’t want to hide it.Sonya Wireless Bra from Fit Fully Yours featured on Lingerie BriefsSonya Wireless Bra from Fit Fully Yours featured on Lingerie BriefsAfter selling … Read More


Wacoal’s new Taking Sides Contour Underwire featured on Lingerie BriefsThere’s a revolution happening in top drawers everywhere, and it’s about time. For too long, women have had to compromise: lift or comfort, structure or softness, support or invisibility. But what if you didn’t have to choose sides? What if your bra was already on yours?

Enter Wacoal’s new Taking Sides, a fresh perspective on everyday support that rethinks what a bra can do and how it should feel. … Read More


By ESTELLE PULESTON

Amour d’Agnette Lingerie as featured on Lingerie Briefs Amour d’Agnette (previously known as Amour Caché) is an ethically-made, small-batch lingerie brand that was founded in New York in 2020 by best friends Agnes Zhan and Deean Yeoh. They met on their very first day at Boston University, soon discovering they had shared interests in entrepreneurship, fashion and shopping for good lingerie, and later going on to train in lingerie design together at FIT New York.… Read More


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