By ESTELLE PULESTON
If you’re into any kind of sport that involves a saddle – be it cycling, horseback riding, or even a love of motocross – you’ve probably wished it were a little more comfortable at times. That was certainly the case for HÄSTKO’s co-founders Joséphine Bigo and Aurélie Moinier. One a dressage rider and the other a showjumping rider, they bonded over a shared love of sport, … Read More
By ELLEN LEWIS
Cucone
For the past few seasons, Lingerie Briefs has been curating an indie design gallery for Curve NY. Based on the past success of this initiative, this summer we are pleased to continue The Lingerie Briefs Salon with Curve at the Javits Center from July 30-August 1. Currently emerging online and in social media these brands speak to a range of styles including playful, casual, sexy (at … Read More

With subtle colors infused by light, Amour Nymphéa by Lise Charmel Lingerie celebrates the stunning beauty of nature blooming. Art is always at the heart of the Lise Charmel brand. Inspired by Monet’s magical water garden paintings, the Amour Nymphéa collection brings the artist’s intense love of water lilies to life. Enchanting floral embroideries float gracefully over a delicate tulle coordinating exquisitely with sumptuous pale green sleep pieces all … Read More
By ELLEN LEWIS

This is a story about Bloomers Intimates and the Ah Ha moment that gave birth to this new panty brand. It all started when founders Dr. Shaula Yemini and her daughter Noa Arias were folding laundry in their home during Covid. Picking up a pair of tattered lace underwear, Shaula lamented that she wished she could find feminine panties that would actually fit and be comfortable for … Read More
Meet Bella Maxi, a very cool member of the new PJ Harlow Daydream Collection. This all-in-one style transforms effortlessly from a skirt to dress reinforcing the Daydream motto: “Sleep Passion Just Hit Street Passion”. One of 8 styles designed in the brands new matte rayon/satin faille fabric, it is available in 8 colors. Shown here with Marta, the classic tank, Bella can also partner with Perla, Kit … Read More
By ELLEN LEWIS

It’s always been my belief that communication is the key to any positive partnership. It’s not only about the rapport between two people, but also the rapport between a individual and a product. As far as I am concerned, these tête à têtes often resolve into years long relationships and sometimes great friendships. Thus, is the case with Sarah Carter, owner of SF Showroom in San … Read More
By BECKY YEE
Natori
Becky’s photo editorial, Sexy at Any Age, struck me as a perfect expose for the brands showcased here. Clearly, these images prove that “age is just a number”. We take for granted in our youth-oriented culture that well-made lingerie is the providence of the young. From full fit foundations to casual loungewear, even as gravity does its deed, women still savor sensual, sophisticated, and excellent fitting … Read More
