All posts by

Ellen Lewis

Maison Lejaby Underwire Triangle Bra from the Sin collection as featured on Lingerie Briefs

Yellow, once considered an anathema in the lingerie design vernacular, has now become a symbol of positivity for Fall 2021. The Maison Lejaby Sin collection, a combination of three bras and three panties is remade into a powerful statement of feminine joy with the addition of this sunny color. These styles, previously established in a sophisticated black and soft milky hue, have already seduced Maison Lejaby loyalists with their … Read More


By ASI EFROS

Eurojersey Sensitive fabrics and textile trends as featured on Lingerie BriefsSensitive® Fabrics – Freedom Trend Swimwear 2023 

Founded in 1960, Eurojersey has quickly established itself in the sector of sustainable Italian-made warp-knitted fabrics. Its latest innovation, the patented range of Sensitive® Fabrics produces smart textiles that are in high demand among major intimate apparel and swimwear brands.

Eurojersey Sensitive fabrics and textile trends as featured on Lingerie BriefsSensitive® Fabrics – Freedom Trend Swimwear 2023 

Ever since 2007, Eurojersey has been a beacon in the movement of reducing Read More


By ELLEN LEWIS

Kilobrava animal print tracksuit in bamboo knit as featured on Lingerie Briefs

A little addendum on last month’s Kilo Brava campaign. I am a product of the Boomer generation, but I pride myself on keeping abreast of the cultural vibes in the younger cosmos. I really can’t avoid it as my staff tends to be half my age. I find it amusing that they refer to icons of my youth as retro, even vintage. So, when Kristin Bear told … Read More


By ESTELLE PULESTON

Madame Pierre Frauen Women Femmes Collection for AW 21 as featured on Lingerie Briefs

If ethically-made, elegantly-luxurious lingerie is your cup of tea, then Swiss brand Madame Pierre is one you’ll no doubt be delighted to discover. Founded by Sabrina Peter, the decidedly slow-fashion label debuted in 2015 and launches two new collections per year: swimwear for the Spring/Summer season, and lingerie for Fall/Winter.

Madame Pierre Frauen Women Femmes Collection for AW 21 as featured on Lingerie Briefs

Sabrina knew she wanted to design beautiful underwear from a young age – ever since watching the … Read More


By TINA WILSON

Francis McDormand at the opening of MacBeth as illustrated for Lingerie Briefs

I am beyond excited for fall. It’s a been awhile since the change of seasons was felt by us all as the past 18 months have been a blur. We’re still in the throes of that 5-letter word but I am pessimistically optimistic that sanity will prevail, and we will not be in this forever.

I kicked off the fall season recently at the 59th NY Film … Read More


Parfait encourages all women to step out in style and embrace their curves in color for AW21! Best selling bralettes, cozy Dalis and lace Adriana, and new Charlotte Lace unlined bra help women look and feel like royalty in gorgeous, new, jewel tone colors Amethyst, Emerald and Sapphire.

Parfait Lingerie Adriana Wirefree bra as featured on Lingerie Briefs

Dalis and Adriana offer wire-free comfort and support with a convertible J-hook that creates a racerback plunge neckline for a dressier … Read More


By ELLEN LEWIS

https://www.hankypanky.com/collections/35th-anniversary-collection

Almost anyone I ask seems to have a story about the legendary Hanky Panky® thong. Just yesterday, my business partner Shirley and I were reminiscing about this iconic lace panty celebrating its 35th anniversary this year.

Hanky Panky Rad Geo print thong from Decades Collection as featured on Lingerie Briefs

I remember some time back when my daughter was just 16, my husband, while sorting the laundry, lifted a purple lace thong from the basket.  Befuddled, he asked me … Read More


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