By ELLEN LEWIS
I’ve just returned from Paris having attended The Salon International de la Lingerie and Interfiliere expositions. As always, we will have an extensive overview published on Lingerie Briefs in a short time. But because Curve New York has moved its dates from late February to 2/4-2/6, timing does not allow me to adequately retrieve, organize and recap all the information I absorbed. (And my grandson’s presence for … Read More
By ELLEN LEWIS
In the past 10 years, lingerie trade shows have become more and more critical to my market analysis. In a very limited time, I can touch and feel product and be exposed to new directions that will steer the lingerie industry in the near future. When I was a buyer the Apparel markets were much more robust, a large stable of brands in showrooms dedicated to their … Read More
By ELLEN LEWIS
It’s cold, grey and dreary in New York and it basically has been more of the same since I returned from Cabo San Lucas in mid December. I miss my Mexican happy place. This image of the sky over my house sent by a well meaning neighbor does not do the trick. I need a shot of spring, a bolt of color, something to get excited about. … Read More
… 
… By ELLEN LEWIS
Indie designer, entrepreneur and millennial innovator, Madalynne Flanigan has redefined the 21st century definition of success in the Lingerie Industry. I met Maddie at a trade show several years ago, a sales channel she has relinquished for a unique brand model that has fueled her successful intimate’s business. Insight into Maddie’s career trajectory reveals how this generation has reshaped a start up business to survive and … Read More
By ELLEN LEWIS
As much as the retail and wholesale landscape has shifted in recent years, particularly with the tsunami of technology transforming the entire paradigm, there are some basic tenets of merchandising that I believe never change. It’s what I call the “It” item. When I see it, I know it. Once identified, exploiting its potential is imperative to maximize profit. The thrill of the kill outweighs the risk … Read More