Briefs

By ELLEN LEWIS

I am hard pressed to admit that I only recently got on the Royce bandwagon. Royce is a family owned British brand who has specialized in the design and development of wire free bras since their inception in 1991.  I knew this, but what I didn’t quite get was how much the company’s DNA resonated with me, personally and professionally.

Designed specifically for women with a smaller frame, the adjustable racerback offers excellent comfort and support during exercise. The removable foam pads in the cups offer great shape but can easily be removed, leaving a pocket to hold a prosthesis if required. Racerback styles are great for smaller bust sizes as they anchor the bra closer to the body for support. The Flex Fit’s adjustable racerback will give you all the support but with added comfort.

As a teenager in the 1960’s, Phys … Read More


By ELLEN LEWIS

Wolford 3D Printed bras as seen on Lingerie Briefs

When I was in college around 1970, one of my friends switched his major from architecture to computer science. I didn’t get it. Computers were not part of the public lexicon until later in the decade. I saw my first cell phone in Hong Kong in the mid 80’s (even though the technology was invented in the 1940’s) when one of my vendors removed an arm long … Read More


True Blue ~ Lise Charmel

Matisse Cut Outs from the MOMA as seen on Lingerie Briefs

On my very first trip to France at the age of 18, I went to a Matisse exhibit at the Grand Palais and saw the painters Cut-Outs. Stunned by the symbiosis of simplicity and complexity revealed in this medium, I spent my paltry travel budget on a large poster of The Blue Nude. I was intrigued by the artist’s perfect application of shape to a space and realized the way … Read More


By HOLLY JACKSON

Teresa Arthur Photography as seen on Lingerie Briefs

I’ve been thinking a lot about big life changes lately. This isn’t surprising, since I’m moving across the country this week! Now that the chaos of packing up has mostly worn off, I’m finding myself excited about the upcoming autumn season and all of the new beginnings that come with it. As a result, it seems fitting that I’m writing about maternity bras this week, since they … Read More


By ELLEN LEWIS

Skin Swimwear 2020 as featured at Curve NY on Lingerie BriefsSkin

In the past, I have interlaced swimwear impressions in the Intimate overview I post following the CurveNY show. But this market there seemed to be more brands showing beachwear warranting more discussion about the category. Swimwear is a natural segue from the lingerie channel: there are similarities in fabrics, fit, and now function. Swimwear is experiencing the same crossover effect as Intimate Apparel, not only … Read More


By ELLEN LEWIS

Only Hearts Animal Print as seen at Curve NY for Spring 2020 as featured on Lingerie BriefsOnly Hearts

Curve NY wrapped up last week and as I always do, I spent 3 solid days at the show. It was definitely more robust, with an interesting layout and meaningful seminars. I received healthy feedback. The mainstream brands dominated the venue showcasing their current product perspective. For my part, there was a definitive macro message: Comfort first and foremost: in bras, shapewear, panties, and particularly … Read More


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