Featured Designers

By ALISON CONNOLLY

Superbe Paris lingerie in The Gallery on Lingerie Briefs

I never met a sparkle I didn’t like.  In fact, when I attended the Salon International de la Lingerie with Ellen (January 2018), I was frequently adding animated sparkle effects to many of the Instagram Stories I was posting, simply because on social media more is more.  One of the brands I discovered in Paris that takes the same approach when it comes to its abundance of gold, glitter and … Read More


By ALISON CONNOLLY

Lenny Niemeyer 2018 Swimwear collection on Lingerie Briefs

Just last week we had Tina’s blog post make mention of the Almodóvar film “Tie Me Up! Tie Me Down!” and then there was Holly’s guest post featuring strappy bondage-inspired bras, and here we are with this week’s post that borrows references from both.  The Brazilian swimwear brand, Lenny Niemeyer, is a luxury swimwear label that specializes in glamorous looks with distinctive style elements.   This eponymous label creatively applies linear and … Read More


By ALISON CONNOLLY

Undress Code featured in The Gallery on Lingerie Briefs

Looking through the S/S2018 images for Undress Code, I can’t help but smile.  I feel as though the entire campaign was made with me in mind:  the geometric artistic direction in each photo along with the playful contrasting color palette, and the modern designs of the collection itself. Think of Mondrian, a 20th century pioneer in the evolution of figurative painting to abstract form.

The focus of the brand is to … Read More


By ALISON CONNOLLY

F.R.S. For Restless Sleepers on Lingerie Briefs

Let’s face it, we’ve heard quite a bit about the trend of wearing pajamas as outerwear, but it can be a bit daunting for the average woman to pull off.  Many luxury PJ brands do a beautiful job styling their designs to create inspiring ready-to-wear looks, but for some of us (ahem, myself), styling PJs as outerwear ends up looking precisely like that; simply wearing pajamas outside the house.  That’s where … Read More


By ALISON CONNOLLY

Le Petit Trou Lingerie on Lingerie Briefs

I recently had the pleasure of joining Ellen at last month’s Salon International de la Lingerie, and what an awesome opportunity it was! I had previously attended the show a handful of times when I owned my lingerie boutique, but this time had the luxury of participating as a spectator, capturing eye-catching collections on my camera for Lingerie Briefs’ social media.  Of course, my former participation as a buyer came right back … Read More


By ALISON CONNOLLY

Vannina Vesperini fashion show in the Gallery on Lingerie Briefs

If you’ve been following along on this blog and on social media, you know that the Lingerie Briefs team recently had the pleasure of visiting Paris to view the upcoming Autumn/Winter 2018 lingerie collections.  This is a big week for the intimate apparel industry, with plenty of fanfare, an incredible tradeshow (Salon International de la Lingerie), parties and dazzling runway shows.  One such show was the AW18 “Dessous-Dessous” presentation by French lingerie … Read More


Effortless Cool ~ Asceno

By ALISON CONNOLLY

Asceno silk Pajamas on Lingerie Briefs

In terms of style, creating an effortless cool look is a paradox; it’s equal parts polished and disheveled, sophisticated and casual, fashion-forward and laid-back.  The ultimate goal is to look like you weren’t trying too hard, and for some of us it requires trying very hard!   The ladies behind ASCENO have achieved that perfect balance with their designs.  ASCENO is a contemporary sleepwear and swimwear brand that specializes in silk menswear-style PJs … Read More


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