Just when you thought it couldn’t get better… Montelle is now offering pockets in the cups of their hugely popular Bust Support Chemise. This is great news for mastectomy customers as each cup is made to perfectly fit a prosthesis. It’s also ideal for women who want to insert a cup for added lift and nursing moms will love it too for the ease of placing nursing pads.
As with … Read More
By ELLEN LEWIS
I am very excited to introduce our newest Spotlight Partner, Mey. Ever since I first saw this charismatic intimate apparel collection at Curve, I have been mesmerized by their merchandising acumen. Their integration of every facet of lingerie into a lifestyle vision is mesmerizing. Using coordinated colors and prints, Mey delivers 8 dynamic deliveries per year that flow together flawlessly. Within each product category are Never Out … Read More
Perhaps your mother… and her mother wore Shadowline’s Full Briefs, then you were introduced and now also love them! It’s a 108-year-old success story that sees no end in sight. Full briefs, affectionally known as ‘granny panties’ continue to gain popularity across all age groups and genders. What makes Shadowline a standout in this category is not only their longevity, but their attention to high quality manufacturing and the … Read More
Broderie Anglais, a Maison Lejaby archival design signature, combines with a cool blue stripe to define this month’s spotlight, The Bloom Collection. White eyelet, pique, and woven stripes pronounce that summer is here. Think Bardot, the South of France, and nautical retreats.
Crisp, fresh, pretty intimates are designed in a soft cotton knit that is detailed with Swiss embroidery. Four bra shapes: the triangle (32-36, A-C), the full cup … Read More
Empreinte’s iconic Cassiopée collection is pure luxury that features delicate, glistening embroidery reminiscent of constellations in the night sky. This season, best-selling Cassiopée is offered in a soft, warm beige colour way – Creamy Beige. Showcasing botanically-inspired embroidery worked in pearlescent champagne, well-being and femininity are encapsulated in this exquisite lingerie collection. Invisible, comfortable, seductive and innovative – Cassiopée has become one of the brand’s top sellers since it was … Read More
Spring has finally arrived, and so have some new hues for all your favorite styles! Update your bra wardrobe for the new season with Wacoal’s best-selling styles in an array of stunning spring colors.
Forget pretty in pink. This spring, look pretty in Peach Parfait. The Evocative Edge Underwire Bra is now available in this gorgeous shade. This style lifts your bustline up to one inch. With the matching panty … Read More
By ELLEN LEWIS
A few weeks ago, I saw this PJ Harlow® image posted on social media and had an Ah Ha merchandising moment which I shared with owner and founder Tina McMillan. PJ Harlow® has always catered to brides. Just scroll through their Instagram and the bridal message appears. But, and it’s an important But, nowhere was there a coordinated statement of the power of the PJ Harlow® bridal … Read More