Swim Briefs

kiss-menthol-kms
This season, Empreinte is taking its inspiration from the sense of joy and optimism that summer brings. We are riding the wave of that good holiday vibe. We are playing with the codes of femininity. We are shaping, lacing and accessorizing in order to create those visual details that enhance the body and gently define a new and original femininity.

summer

The range of colours inspired by the spectrum of sunlight … Read More


By ALISON CONNOLLY

Margarita Mermaid Swimwear on Lingerie Briefs

Admit it, at one point or another in your childhood you fantasized about being a beautiful mermaid.  When I was 7-years-old, I dressed as a sparkling mermaid for Halloween, likely inspired by the hit movie of the time Splash.  My mom and grandma were quite clever creating the costume, using a bright bathing suit of mine as the costume’s base, adding a seashell bra and wrapping … Read More


By KIMBERLY BERGER

2016 Miami Swim Show featured on Lingerie Briefs

I was 26 years old when I began working in the swimwear industry. Back then the largest size in a bikini was an XL, mix and match separates were unheard of, tankinis didn’t exist and one piece suits only came two flavors: old lady florals with full coverage or a no support tank style, usually in a color block. Twenty years later, and the swimwear market caters … Read More


Peachy Pairs 2017 Swim Briefs by Curvy Kate on Lingerie Briefs

Swim season is in high gear, which in the world of retail often means that the summer sales are front and center. For buyers, the Spring 17 season is in full bloom.  Last week was Salon Mode City in Lyon, France and today, The Miami Swim Show takes off. I was going to attend, but I’ve got terrific eyes on site with my colleague, Kimberly Berger, owner of Lion’s Lair … Read More


Photo by Wolf Ademeit on Five hundred as seen on Lingerie Briefs

Exotic animal photography by Wolf Ademiet, heirloom Hermes scarves and Swarovski artistic bling: these could be prescient inspiration for the 2017 Prelude Milano Luxury Swimwear Collection. Designed in the Jolidon European atelier in European fabrics this is a collection of elegant body sculpture. Here in Cabo, I can imagine seeing them poolside at the 5 star resorts where glamour resides. But for those of us whose daily life is … Read More


ARIZONA-MULTI-UW-TWIST-FRONT-bathing suit on Lingerie BriefsFantasie Arizona Collection

I have been in Cabo now for almost 3 months, through spring break, Easter week, and Memorial Day. Cruise ships, sometimes 3 abreast have been in the harbor almost daily until the beginning of June. This is not only an expat and getaway destination for a slew of Canadian and American tourists, but it is also a major vacation spot for Mexican mainlanders. (We are a separate, … Read More


By KIMBERLY BERGER

Empreinte Swimwear on Lingerie BriefsEmpreinte

Election years are notoriously difficult for retail stores. This year’s unusual presidential race has been no exception. Combine this with the fact that most women feel far from their prettiest at the onset of bathing suit season, and swimwear retailers really have their work cut out for them in 2016. Fortunately, the swimwear industry has us covered! Their offerings this year include some gorgeous swimsuits to … Read More


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