Swim Briefs

By ELLEN LEWIS

The Little Black Dress

The Little Black Dress, made famous by Coco Chanel when she introduced it in Vogue in 1926, has endured because it is an icon of good taste. This ubiquitous style has served for almost a century as a wardrobe staple that a woman can dress up or dress down. A symbol of understated elegance accessible at many income levels has positioned it as a classic fashion necessity. … Read More


Aubade swimwear on Lingerie BriefsAubade

The summer Lingerie Shows, such as Curve, are replete with swimwear brands. Many of the companies that have established Intimate Apparel businesses are equally adept in swimsuit development. Take, for example Freya,  Elomi,  Fantasie, Rosa Faia, Lise Charmel, Antigel, Empreinte and Aubade to name a few. Labels well respected for their unique style are developing and launching successful swimwear collections regularly. Skin Lingerie comes to mind. And, as hybrid … Read More


Skin Worldwide Swim on Lingerie Briefs

No one who is breathing today can doubt that we are sailing on winds of change. The shifts in decades of established norms, political and cultural have been seismic in the past few years. This is a good thing, even if adjustment to the impact requires some serious analysis, growing pains and, initially, reluctant acceptance. In fashion, the influence is huge. Just last month at the semi-annual Interfiliere show, Concepts … Read More


By ALISON CONNOLLY

Reard Swimwear on Lingerie Briefs

Here’s a bit of swimwear design trivia for you:  The bikini was invented in Paris by Louis Réard in 1946 following the end of World War II.  At the time, this radical design was intended to reflect the new attitude of women who were feeling liberated and strong following the war.  That brings us to another piece of swimwear trivia: The bikini was named after Bikini Atoll, … Read More


Beaches on Lingerie Briefs

I love the Northeast in the summer. Everything is so green. The contrast with the desert creates real balance to my life. But, it was hot as Hades here this week-end and my air-conditioner broke. So when my husband, who is still in Cabo recounted his glorious day at the beach Saturday, I was not a happy camper. I am pining for that Mexican ocean. No offense, but the Connecticut … Read More


If you are reading this today, I have landed at JFK, motored back to my Connecticut home base and begun the transition back into my New York lifestyle. But today, my last in Mexico, I am, as promised earlier this week, at the beach. In Cabo the beach is a true generational melting pot. If one is aware of the swimsuit trends, which I instinctively am, Medano Beach is the … Read More


By ELLEN LEWIS

Freya Swimwear on Lingerie Briefs

Writing today’s blog presented me with a challenge. I really wanted to due diligence on the Freya Spring 17 swim collection. But since the Eveden brands, of which Freya claims a robust residency, deliver every month; and because I have a personal obsession with visual merchandising, even on-line, I found myself with a choice dilemma. I had to make a decision on what to showcase here, … Read More


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