BY TINA WILSON

A few years ago I was sitting in my living room waiting for the Golden Globes to kickstart the awards season. I had just gotten a new iPad, the big one that you can draw on with ease. I was watching the Red Carpet entrances and for some inexplicable reason I attempted to draw my favorites dresses the moment they came out. It was tricky until I … Read More


Curve Evolves

By ELLEN LEWIS

Curve NY is 2/2-2/4 at the Javits Center as featured on Lingerie BriefsIn the past 10 years, lingerie trade shows have become more and more critical to my market analysis. In a very limited time, I can touch and feel product and be exposed to new directions that will steer the lingerie industry in the near future. When I was a buyer the Apparel markets were much more robust, a large stable of brands in showrooms dedicated to their … Read More


By HOLLY JACKSON

Sugar Candy Lux bralette & Sugar Candy Crush bralette in denim as featured on Lingerie BriefsI discovered Sugar Candy bralettes about a year ago due to a chronic health issue. I had developed an intolerance for underwired bras. I can still wear them and I do frequently, but I went from someone who could basically sleep in one to someone who has about a 6 hour tolerance for one under the best circumstances. While my health issue is minor and treatable, my … Read More


Shapewear Breaks Free

By ELLEN LEWIS

Le Mystere Shapewear photographed by Stephanie Hynes for Lingerie BriefsLe Mystere

At the beginning of the last decade, when we launched Lingerie Briefs, the shapewear business was having a moment. Powered by the Spanx craze, a concept of control without the infrastructure of a girdle, shapewear began to appear everywhere in the market. The plethora of companies responding to the Spanx phenomenon was overwhelming. I remember one Curve show where it seemed as if half the … Read More


By ALISON CONNOLLY

Voiment Lingerie as featured on Lingerie Briefs

It appears that Voiment Intimates has become a Gallery favorite, with this being the third full feature of the brand here at Lingerie Briefs.We have covered the ‘who’ and ‘why’ of this sustainable fashion label before, so this time it’s an opportunity to simply feature the current Winter collection that’s available in stores.

The current season, called Suitable, presents a variety of classic lingerie shapes … Read More


By ELLEN LEWIS

Anita Swimwear using Econyl fabric made from plastics as featured on Lingerie BriefsRosa Faia (with Econyl® fabric)

The retail swim season takes off this month as winter sets in and the big escape begins. I confess that I am no swimwear maven, but I have been exposed to the category during my entire Lingerie career. Swimwear shares many of the fit and function issues as innerwear, particularly bras, panties and shapewear. It’s an important category for many Intimate Apparel … Read More


By ELLEN LEWIS

It’s cold, grey and dreary in New York and it basically has been more of the same since I returned from Cabo San Lucas in mid December. I miss my Mexican happy place. This image of the sky over my house sent by a well meaning neighbor does not do the trick. I need a shot of spring, a bolt of color, something to get excited about. … Read More


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