Natori zeros in on sustainability with its iconic Feathers Contour bra. With these new lemon-lime and bluebell colors, 35% of the style is constructed in recycled components. Evolving this bra while maintaining the extraordinary popularity of its fit and fashion synergy, will continue with on-going deliveries. Feathers bestselling status, often cited as #1 in the USA, makes it the perfect focus for Natori’s initial sustainability spotlight. This is not an … Read More
By ESTELLE PULESTON
Parisian designer Ariane Delarue has always had a passion for delicate fabrics. From diaphanous silk chiffons to beautiful laces, it was their rarity in everyday clothing but their prominence in luxury and intimate apparel that drew her towards both haute couture and the lingerie industry.
After studying fashion design and then gaining experience at brands including Alexander McQueen and Etam, Delarue relocated to Barcelona which is where … Read More
By ELLEN LEWIS
My first writing foray with Skin Lingerie was in 2011, when the company was just 7 years old. I visited the showroom directly following a visit to the Metropolitan Museum of Art where I had just seen the Alexander McQueen Savage Beauty exhibit. Within moments of reviewing the Skin collections, I saw a poetic metaphor between the McQueen genius and Skin’s creative vision. It was the … Read More
BY ASI EFROS
In our first “Intimate Talks” interview – How To Start Your Lingerie Business, Ilona Shariga outlined the main pillars of a successful lingerie startup. I’m excited to share with you our second conversation where she focuses on the nitty-gritty of the process.
Being a founder and CEO of the lingerie brand Ms Pomelo, which specializes in plus sizes, Ilona shares her own experiences and provides … Read More
BY ASI EFROS
Just as a wedding is a culmination of the love affair between two people, the new bridal collection, Victoria, is a pinnacle of Carol Coelho’s wedding-attire mastery. 
The collection was inspired by the Victorian era, which celebrated the romantic escapism and beauty of the female form in juxtaposition to the redundancy and mechanical nature of the industrial revolution.
In this six-style bridal vignette, each piece gleams with … Read More
This spring Skarlett Blue launches its new campaign “In All Forms” celebrating the female body in all its attitudes; confident, vulnerable, and unfiltered. Fostering the belief that lingerie is an extension of the individual, Skarlett Blue’s collections have always reflected wardrobe adaptability. With a range of sexy, sassy, and beautiful intimates that function in a multitude of venues, the brand answers the needs of a large breadth of women. Known … Read More
Elegant and sexy, Fit Fully Yours‘ newest arrival ALEXA is sure to become a customer favorite!
This gorgeous see-through, cut and sewn, full cup underwire bra, features sheer mesh sections on the bottom and beautiful embroidery on the top for a feminine look. Sexy, detachable straps above the cups add a touch of mystery and seduction. As with all of their bras, the fit is spot-on with great support … Read More