By HOLLY JACKSON
This season, the wildly popular Charley plunge bra is available in Navy, a sophisticated alternative to black. Its delicate meadow flower inspired embroidery has spawned a legion of fans.
The Charley embroidered collection is offered in two shapes: The Elomi Charley Underwired Plunge Bra and the Charley Bralette. The second offers a retro feel with it’s longline style decorated with feminine florals while the Underwired Plunge continues … Read More
By ELLEN LEWIS
Today, we are very pleased to welcome Skarlett Blue Lingerie to our Partner Spotlight. Launched 5 years ago, this brand deserves kudos for its smart immersion into the Intimate Apparel market. It goes without saying that the Dana-Co development and production process anchoring the Skarlett Blue platform has contributed to the outstanding design and fit inherent in each style. But what appeals most to my merchandising psyche … Read More
To cherish something is to care for it deeply, to hold it close. Shadowline knows their customers well, and is so passionate about this debut collection, they chose to name it ‘Cherish’… as it will surely be treasured and cherished! Shadowline’s growing popularity is not just about the comfort of their traditional styles of sleepwear, panties, slips and loungewear, it’s also about their use of incredibly soft, patented fabrics that … Read More
By ELLEN LEWIS
The world is pivoting, change is in the air and the holidays are coming. Time to celebrate probabilities, possibilities, and positivity. No one does that quite like Hanky Panky and their never-ending fiesta (I am in Mexico) of color.
I always enjoy highlighting Hanky Panky’s prints, how they flow and interface so expertly, a merchandiser’s dream. But this season it’s the mélange of playful packaging that … Read More
Panache welcomes Imogen in Kitten Grey to it’s AW20 collection, the perfect trans-seasonal lingerie set. In a sophisticated Kitten Grey shade, this versatile fashion color will take you through the Autumn Winter season in style.
Imogen was first introduced to the Panache collection in SS20, this stunning balconette style has been well received by customers, quickly becoming a new favorite. Imogen boasts an impressive size curve of 30-38 bands and … Read More
By ELLEN LEWIS
This post is particularly prescient in these turbulent times, mainly because despite the obstacles, it reveals a modicum of progress in a sensitive LGBTQ niche. It regognizes the first ever effort to create solutions-based lingerie sized specifically for transgender women and all who identify as female.
Originally due to launch in March 2020, the Ms A London brand, conceived by longtime friends Winn Austin and Bok Goodall, … Read More
After a year like no other, where most of us no doubt feel that we need a treat, Emma Harris has launched the perfect pick me up. Just in time for the holidays, the British luxury lingerie and nightwear designer has unveiled her best-selling Cleo range in a rich ruby red – the perfect colour for gift season.
Already a hit in classic black and gorgeous garnet, Cleo features French … Read More