January 20, 2012
It is wet and cold in Paris but that does not seem to prevent the vignettes of vibrant color from seeping through the grey mist. I did my regular first day walk about on the Left Bank to check out certain tried and true lingerie domains (and to keep myself from caving in to jet lag). But it’s the street scene that always captures my fancy, the … Read More
by Richard Vincente ~
A not-so-funny thing happened last year when HOTmilk, the trendy New Zealand maternity label, was getting ready to launch its new men’s underwear brand, Milkman: someone beat them to market with a similar product, brand name and edgy sales pitch.
To make matters worse, the interloper was another Kiwi label, an upstart indie called Milk Underwear. … Read More
This Week’s Intimate Discovery: An Experienced Lingerie Designer Makes a Magnificent Solo Debut
When I first met Asi Efros, I knew 
immediately that I was speaking to a true artist. Asi’s first collection for her personal label, Ann Vogue, proves my instincts correct. She showed me her concept months ago and I was excited then about the prospect of a hand crafted lingerie collection designed with the attention … Read More
by Ali Cudby
The Paris 2012 Salon International de la Lingerie may be underway, yet it seems fitting to pause and take a look back to last year’s Paris show. The winner of the Most Creative Design Award at the ULTRA Fashion Show was a company showcasing a new approach to breast support – Embrace, out of Ireland.
Embrace’s patented innovation is based on a design that redistributes the weight … Read More
by Rhea Cortado
I was craving a new pair of spectacles, so I tried on like 10 pairs of tortoise shell frames that were some variation of Ray Ban Wayfarer glasses at the darling Gogosha Optique. All in a row on the glass table, they looked nearly identical. But when one is actually on the face, the miniscule differences became deal breakers—too much scoop in the bottom, too straight across … Read More
artist and designer living and working in Paris, France. After arriving in Paris almost four years ago doing a variety of things including film making, teaching English and coordinating a film festival, Love Me Sugar was born in 2010 out of Natalie’s passion for sleep masks, a lingerie item that she cannot live without. When she couldn’t find an ideal sleepmask – 
When I was an art student my inclination was to be focused on more modern disciplines. I perceived the breakout spirit epitomized in the disintegration of form to be a metaphor for my general philosophy of life: only change can bring us to a higher state. From impressionism through abstraction, my aesthetic personal preferences were fixed. Then, in my senior year, I traveled to Rome and had my first encounter … Read More