Maison Lejaby
As many of you might already be aware, we have taken a dive into our own Swimwear Briefs column. Written by Jennifer Cermak, swim professor, maestro of Nani Nalu beachwear boutique and designer of Jenna Sea, an emerging luxury brand fitting D-G cups, we have watched this category evolve from a touch of fashion to a major margin builder in Lingerie stores across North America. Swimwear is the closest thing to underwear with … Read More
By Elisabeth Dale
Recent survey results from bra retailer, Intimacy, revealed that American women are wearing bigger bras than they did 20 years ago. The average size reportedly jumped from 34B to 34DD. Media outlets covered this news with headlines such as “breasts getting bigger,” or “America’s cups runneth over.” It was shocking to think that women’s busts had tripled in size. But is it true? Or could women, thanks to a booming lingerie industry, … Read More
Frederika Zappe is considered to be one of the foremost bra fitting specialists in the Intimate Apparel industry. I met her last week to learn more about the Fitting School she directs at Curve for Eveden brands and within hours, I felt as if I had a new friend. She is the consummate communicator, with a passion for her avocation that is contagious. In minutes, I was showing her my Empreinte bra, which she loved … Read More
Every once and awhile I come across a creative concept that literally takes me hostage; thus my fascination with the Yes Master brand at the Paris show last week. After several days of focused exploration, it was a welcome treat to sit with Designer Igar Pacemski and listen to his vision of Intimates as a cultural and literary exploration into the Art of Lingerie. The stories wrought by this 7 year old label are not … Read More
I spent today with my blogging cohort, Ali Cudby indulging in a taste of French extravagance. Meeting Ali at Angelina’s, the landmark tea room renowned for their rich desserts and perfect Parisian atmosphere; I insisted that she gratify her palette with their signature hot chocolate and whip cream confection.
Then it was off to Empreinte L’Atelier Lingerie where I had been invited to experience the company’s new bra fitting concept store which includes the ability … Read More
By Moira Nelson
I’m in sunny southern California for a few days – for both business and pleasure. While here, I had the pleasure of spending a lovely afternoon with boob and bra expert, Elisabeth Dale, author of bOObs- a Guide to your Girls and founder of The Breast Life. We took a lingerie tour of Los Angeles and its environs beginning with the award-winning luxury lingerie boutique, Faire Frou Frou.
Faire Frou Frou is … Read More
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