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empreinte lingerie

By HELEN MASTERS

Kai Resortwear 2019 Swimwear on Lingerie BriefsKai Resortwear

London Swimwear Show

A riot of colour, a plethora of prints & a hot, sunny Sunday afternoon in Marylebone marked the start of the U.K. Show season with London Swimwear Show.

Clearly this show has gone from strength to strength over the last few years and now takes over a large part of the first floor of the elegant Radisson Blu hotel and after spending … Read More


By TINA WILSON

Charnos Baily Bridal Lingerie illustrated Tina Wilson on Lingerie Briefs

Spring has finally sprung, I think?  With its arrival comes not only warm days and cool nights but a royal wedding.  Not one to get swept up in celebrity/royalty weddings, I’m a bit more excited this time around, it’s not every day a royal marries an American.  And I love Harry, he’s my favorite.

Since Victorian times, it’s been customary to give the bride to be…a trousseau.  … Read More


By ELLEN LEWIS

Curve New York Concepts Forum on Lingerie Briefs

Nothing has changed and everything is changing. The NY Curve Intimate Apparel show was, from what I understand from many of the brands to whom I spoke, with a few exceptions, a success. Of note, from the buyers, the entire vibe was much better, with meaningful seminars, a brand speed dating event that allowed merchants 5 minute intervals with new vendors, and a Concepts lounge that not … Read More


By ELLEN LEWIS

Well folks, I arrived in Cabo late Saturday night. No water, no gas, both cars wouldn’t start. Looks like my friend TIM (This is Mexico) used my house while I was away. But on the bright side: it’s 85° and the desert is resplendent, lush and green. My garden looks wonderful (except that the gardeners trimmed all the flowers off the bougainvillea. They think all gringos like … Read More


Aubade swimwear on Lingerie BriefsAubade

The summer Lingerie Shows, such as Curve, are replete with swimwear brands. Many of the companies that have established Intimate Apparel businesses are equally adept in swimsuit development. Take, for example Freya,  Elomi,  Fantasie, Rosa Faia, Lise Charmel, Antigel, Empreinte and Aubade to name a few. Labels well respected for their unique style are developing and launching successful swimwear collections regularly. Skin Lingerie comes to mind. And, as hybrid … Read More


Swim Briefs on Lingerie Briefs

I’m in a blue state of mind, but luckily for me, I left the country this week for a winter distraction in Paris. The city is full of hidden treasures like this amazing glass dome in the Printemps Department store. Maybe it inspired this season’s trend in swimwear, blue graphics. For those of you still ensconced in the ice and snow that is swallowing up a good portion of North Read More


Marlies Dekkers on Lingerie BriefsMarlies Dekkers

Fashion ideas come from so many different places and how they inform design is what makes the creative process so interesting. Sometimes, it’s all about the message. There are so many mainstay businesses that are critical to the retail experience. They are the margin builders. But new direction can keep these essentials fresh. Again, I must reiterate that I did  not see the entire market offer at Curve … Read More


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