This season Parfait Lingerie extends the style and size range in its bestselling bra collections: Charlotte, Elissa and Pearl. Constructed with the brands popular fit details, each of these longline silhouettes makes its own design statement. Sassy, sexy, functional, right on trend, and always comfortable, Parfait fills a wardrobe niche for women 32-44, C-I cups. (USA)
PEARL
Pearl is elegantly embroidered with a deep plunge neckline. Engineered with a … Read More
By TINA WILSON
Marronage…the meaning of which is to “emancipate one’s self”, think about that for a second. Setting yourself free, opening up to who you really are and embracing it. Of late, we have thought a lot about the freedom to relax. The freedom to renew. Create. Invigorate. Rejuvenate. Rebel. Love. The freedom to be who we really are. The freedom to find yourself.
With that in mind, … Read More
By ELLEN LEWIS
Curve NY
This Intimate Apparel Market has gone hybrid. To be very honest, it’s more complicated to preview in this post-pandemic era. The multi-faceted lingerie show landscape is now present in New York, Los Angeles, San Francisco, and Montreal. Add to this smorgasbord the plethora of virtual options and we have more venues for brand review than ever before. It’s a two-edged sword. More travel for the … Read More
By ELLEN LEWIS
While I intend to showcase visual highlights mined from the Curve NY show, I have a few macro-observations I want to present. As a merchant, I am not only charged with identifying product with sales force, but also, I must sniff out shifts in consumer interest at a visceral level. This is the lingerie trade show where such vibes emerge. It is, by default of space availability, … Read More
By BECKY YEE
Curve-New York which returned to the Javits Center in February, brought in some new innovations and ways to tease the buyers with new items from their collection at the burlesque salon. We caught up with Samantha Rose, the mastermind behind bringing more interactive highly shareable moments to tease the social media crowd with the excitement of curve. It should be noted that this showcase was originally scheduled … Read More
By ELLEN LEWIS
It’s not a big secret to many of our readers that I horseback ride. For me, it’s better than traditional therapy. There is absolutely nothing equivalent to standing next to a 1000-pound sentient animal for perspective. Horses are my escape valve. I am at the barn almost every day in Mexico. It’s a lifestyle for me in Los Cabos.
Kilobrava
Los Cabos is not my only abode. … Read More
By ELLEN LEWIS
I am flying back to New York next week to cover the New York Lingerie market. My primary focus will be at the Curve NY trade show, live again at the Javits Center February 27 – March 1. Under the auspices of Comexposium USA, Curve will display 175 brands and welcome over 1000 visitors.
Multiple narratives including presentations hosted by NPD and Retail Consultant Lynn Switanowski, Fit … Read More