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For Girls & Boys ~ Bettinis Bikinis

by Rhea Cortado

photo by Bielmann/SPL, via surf.transworld.net

December and January is North Shore season in Hawaii. Without getting too technical, it’s when winter storm swell collides into the north side of the Hawaiian islands, waves are famously huge and that’s when all the big surf contests happen. I’ve been following the flesh and glory on surfing blogs, Facebook, Instagram and Twitter. Fans and pundits may disagree on many things when it comes down to the contest rankings, but there is one point in which they all agree. They like rear views in teeny bikinis. Photos of bronzed bums get the most “likes.” We all know that saying about dressing for boys (hotness) versus dressing for girls (stylishness) and these girls know their audience.

Bettinis Bikinis got its big break when designer Bettina Bell’s “Itsy” bikini was chosen and shot in one the Sports Illustrated Swimsuit issues and for good reason. Bettinis’ two pieces are cut to show some skin for line-free tanning and flaunting the bum (for the guys). But using crochet fabric, happy prints, smocking textures and ruffled trims, the suits have a very cute, girl-next-door kind of sweetness (for the girls). Sexy meets pretty.

Available At:

Stores Nationwide

Diane’s Beachwear

Butterflies and Bikinis

Runway Swimwear

Wholesale contact: Bettina Bell: info@bettinis.com

(310) 872-6110

 

Stores:

Diane’s Beachwear

Butterflies and Bikinis

Runway Swimwear

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Clear Cut ~ So De Mel

by Rhea Cortado

I was craving a new pair of spectacles, so I tried on like 10 pairs of tortoise shell frames that were some variation of Ray Ban Wayfarer glasses at the darling Gogosha Optique.  All in a row on the glass table, they looked nearly identical. But when one is actually on the face, the miniscule differences became deal breakers—too much scoop in the bottom, too straight across the brow, too thick of a frame, too gaping or too narrow. Owner Julia Gogosha empathized that when matching glasses onto a face, “Every millimeter makes a difference.”

I’m no expert in knowing which glasses compliment which face the way Julia is, but I know it’s the same way in swimwear (and lingerie). There is such little fabric and so much skin, every single millimeter and degree in the angle of curve cuts makes the difference between a sexy décolletage and an unflattering vacation photo. A solid triangle or bandeau bikini and brief may look similar on the rack, but once you get in the dressing room, it’s clear which brands did their pattern homework. Sonia De Mello’s line, So De Mel, in simple and understated designs with seamless edges makes the wearer look great without looking like she’s trying. Coming from a Brazilian and Italian background, the designer’s fit is a combination of Brazilian and European that’s sexy, but not overly revealing. The outcome is the simplest triangle bikinis, bandeaus and maillots cut with the most flattering precision so that you see the wearer first, not just the adornment.

Available At:

Tropical Affair:  Santa Barbara, CA

Cabana at Four Seasons: Maui, Wailea

Seaside Beach at Hualalai Resort:  Kona, Hawaii

Bacara resort:  Esperanza, Mexico

Yemaya:  Sayulita:  Navarit, Mexi

The Palms:  Turks and Caicos

Auberge Du Solei:  Napa, California

Ritz:  Cayman Island/Puerto Rico/Hawaii/Florida

.

Wholesale inquiries:

Sonia De Mello
info@sodemel.com
(805) 969-2955

3 Femme Showroom in New York,

 

 

 

 

 

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A Tropical Affair ~ Staycation

by Rhea Cortado
During the wintertime, Angelenos get cabin fever. We’re always surprised by when it’s all of sudden too chilly to wear sandals. I upgraded to my thicker neoprene wetsuit for surfing and keep hearing about friends going across hemispheres to where it’s summer. Because I’m not in possession of a vacation home in Cabo San Lucas, driving up the coast to Santa Barbara and visiting A Tropical Affair lingerie and swim shop is one of my favorite places to detox into a vacation state of mind when everyday responsibilities don’t allow for international border-crossing.

The striped lounge chairs and straw fringe trimmings feel like you’re in a Hawaiian hotel cabana drinking a mai tai. I love that both the lingerie and swimwear merchandise fluidly in vibrant colors that have a young, fresh and light-hearted mood. No swimsuits could be considered simple, boring or conservative. Owner Heather Taylor has an impeccable eye for uncovering specialty designers like Mikoh Swimwear, So De Mel and L*Space and plucking the best items that surprise and uplift any cold spell. I can get a warm spot of summer from a new neon bright bikini year-round, even if it’s hidden under my wetsuit.

Inquiries:  Heather Taylor heather@atropicalaffair.com
A Tropical Affair, 114 East Haley Street,
Santa Barbara, CA  (805) 730-1624A Tropical Affair fun shopping experience

A Tropical Affair - interior

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Favorites: Reborn ~ UNDREST

T-shirt by Keep Me

My number one favorite T-shirt has died. It was in the most yummy modal and spandex blend fabric that was cut to drape just perfectly. But even after taking the best care (hand-washing and hang-drying), you can’t fight the aging from wearing it all the time, year after year. Now it’s in archival status, saved only for special occasions to preserve the threads while I continue hunting for its successor.

Thankfully after my Undrest knit bikini had endured seasons of heat, sand, saltwater, chlorine and sunscreen and it was time for a replacement with snappier Lycra, I could still get that much-loved zig-zag print. The designer, Maria Paz Navales started Undrest as pretty Supima cotton Brazilian-cut panties and matching bralettes. Shortly after, she translated her feminine, fun style into launching Undrest By The Sea swimwear. Its breakthrough signature look for a few seasons now has been her zig-zag knit bikinis and monokinis that have the handcrafted look of a sweater-like knit, but are very water-friendly in stretch yarns and features an inner lining. All of the swimwear is knit in her vertically integrated atelier in East Los Angeles, which means Maria has complete creative control in the fabric design. Season after season the zig-zag pattern evolves in fresh color combinations and tweaked bodies. So when last year’s suit passes its expiration date, its newest reincarnation will be waiting on deck, as if slipping into that favorite shirt for the first time.

Swimwear by Undrest by the Sea.

Available At:

Undrest. By the Sea: Venice Beach, California

Undrest. Los Angeles. By The Sea. Artifacts:  Los Angeles, CA

Curve:  Los Angeles & NYC & Miami

Planet Blue:  California

Atrium:  Miami, Florida

Simons: Montreal, Quebec

Urban Outfitters: Nationwide

Anthropologie:  Nationwide

Intermix:  Selected Stores

Free People

ShopBop.com

Net-a-Porter.com

inquiries: Traci Bendick at traci@undrest.com

 

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Rhea Cortado

Bikini Briefs

 

As a contributor covering the swimwear world for Lingerie Briefs, Rhea Cortado feels like she’s living in an endless summer. Rhea has covered the lingerie market, emerging designers, events and trade shows for the trade newspaper California Apparel News for more than six years. On top of having vast professional expertise of the subject areas, she is a truly, madly, deeply obsessed fanatic for lingerie and swimwear because both have transformative powers to put the wearer in a escapism and vacation state of mind. She has written for a variety of publications such as Transworld Business magazine, AlmaSurf Brazil, Surfgirl Magazine UK, Driftsurfing.com, Tu Ciudad Los Angeles and Audrey Magazine. Her personal blog, The Surftorialist is a passion project about all things she loves about surfing, people who have cool surfy style and make cool surfy things.

Visit www.TheSurftorialist.com

Rhea