By ALISON CONNOLLY

Crème Shanghai lingerie as featured on Lingerie Briefs

Crème is a specialty lingerie brand based in Shanghai founded by designer Miya “Crème” Su.   If you detect a strong French influence in Su’s work (particularly if you explore her work from past seasons), then you won’t be surprised to learn that she lived in France for a period of time and clearly absorbed the French attitude toward women and their appreciation for beautiful intimates.

Many of … Read More


By TINA WILSON

The Red Carpet was not just any red carpet.  The 2020 Underfashion Club Femmy Gala, from the moment the doors of Cipriani 42nd street opened, was different. Perhaps it was the fierce elegance of our performer extraordinaire emcee Nona Hendryx posing for photos or the irrepressible charm of Tony Award-winning Broadway legend Irene Gandy arranging the guests for their photographs like the pro that she … Read More


By HOLLY JACKSON

The Underargument: sustainable feminism, as featured on Lingerie Briefs

There are days when I feel like most of the women I know are anxious. It’s everywhere, even at the Curve show in NYC where several of us discussed various forms of eco-anxiety and the stress that comes from running a business as a woman. Many of us battle various forms of anxiety on a weekly or daily basis and find nothing but platitudes in response.

The Underargument: sustainable feminism, as featured on Lingerie Briefs

The Read More


By ELLEN LEWIS

Aubade at Salon International de la Lingerie featuring artist Hang Wei as seen on Lingerie BriefsAubade

Last week, post Paris shows, I recapped my impressions of Interfilière , which focuses on color, prints, materials and major messages that will affect Intimate Apparel design in the future. The exposition takes us into the 2021 design timeline. Today, I zero in on the Salon International de la Lingerie, which runs in tandem with Interfilière and targets actual product ready for the AW 2020 … Read More


By ALISON CONNOLLY

La Chatte de Francoise Upcycled panties as featured on Lingerie Briefs

La Chatte de Francoise is a panty brand that specializes in “slow fashion, only for cool girls”.  And really, what’s more cool than being a sustainable fashion brand these days? As Ellen has pointed out time and time again in her trend forecasting posts, the concept of sustainability is here to stay.

La Chatte de Francoise was founded in 2013 by musician and DJ Marine Neuilly.  She … Read More


By ELLEN LEWIS

Recap of the Interfiliere Jan 2020 show in Paris as featured on Lingerie Briefs

Reviewing last years recap of the Paris Interfilière Fair, it is quite evident that this year the message has not changed. It has only intensified. The critical movement in fashion is sustainability and the challenges for the Lingerie Industry are substantial. This exposition emphasized the importance of technology for every material that informs Intimate Apparel development. Wrapped together with this global quest is the heightened priority … Read More


By HOLLY JACKSON

Royce Lingerie wirefree Maisie Bra as featured on Lingerie Briefs

 I’ve been spending a lot of time lately thinking about the value of comfort in bras. I used to be all about aesthetics when it came to lingerie, but over the past year I’ve found my collection expanding into more comfortable options that don’t have wires and are easy to throw on. Unfortunately, many “comfort” bras are not that attractive. Why can’t we have god looking bras … Read More


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