By ELLEN LEWIS

Only Hearts bridal lingerie on Lingerie Briefs

Running around the market last week, I made my usual seasonal stop at Only Hearts. There is so much inspiration at this showroom, editing was a challenge. I was culling through the different groups fixated on my current attraction to crossover styles, an Only Hearts legacy, when another idea surfaced: the Only Hearts Bride. Suffice it to say, that of course, Only Hearts has a … Read More


Phoenix Rising ~ Christine Silk

By ELLEN LEWIS

The Phoenix silk robe by Christine silk on Lingerie Briefs

In a culture dedicated to simplicity and price, I have begun to muse about the position of silk lingerie in today’s evolving shopping environment. It brings back memories of my early days (the 1980’s) in Intimate Apparel, when, at the helm of the Macy’s private label initiative, I was tasked to research the rise of a business whose momentum was just picking up. The business was silk. … Read More


Velvet Crush ~ CAMI NYC

By ALISON CONNOLLY

CAMI NYC featured on Lingerie Briefs

Sometimes it’s not such a bad thing for retailers to start selling holiday items (ahem, Christmas) as early as September. Granted, seeing those huge inflatable Santa Claus lawn ornaments at Costco is obnoxious, even in December. But there are brands that market themselves just right, and who show up at stores at the perfect time in a way that ignites excitement about the changing seasons and serves … Read More


By HOLLY JACKSON

Hanky Panky Plus size lace bralette on Lingerie Briefs

I’m not sure if it’s because I’m turning 33 soon or because living in a historic house with no closets has changed me, but I’ve found myself thinking a lot about how to create a simple and classic wardrobe lately. I recently did a huge clothing clear out, with a built in reward of replacing some items at the end of it. Instead of going for crazy … Read More


By ELLEN LEWIS

Ruby Ribbon's wireless cami to an H cup featured on Lingerie BriefsThis is an “I told you so story”.  As a child, my parents were adamant in their belief that one should “never judge a book by its cover”. Recently this age old adage came back to haunt me. Here’s how.

I receive a great many product solicitations via email and I make a point of never passing over the initial message. A buyer needs to see what’s … Read More


Leg Lingerie ~ Natori Hosiery

By ELLEN LEWIS

Last week I was speaking to Danny Koch, owner of Town Shop in NYC and I asked him if anything new was selling. His response: “The newest thing in our store is Natori Hosiery and socks, it is gorgeous. Made by Memoi, it is just on the shelves and is doing well. Josie was very involved in all aspects.” He had my attention. I called … Read More


Lingerie Minimalism

A fashion editorial series by Stephanie Hynes & Lingerie Briefs

Wacoal everyday bras on dancers on Lingerie BriefsWacoal

“Minimalism describes movements in various forms of art and design, especially visual art and music, where the work is set out to expose the essence, essentials or identity of a subject through eliminating all non-essential forms, features or concepts.”

Walking around the Curve show with Stephanie last month, I mentioned that the emerging story that I perceived was the … Read More


1 146 147 148 149 150 625 Page 148 of 625