By ELLEN LEWIS
Maison Lejaby
Last week the Lingerie market came alive for the first time in 18 months and the debut was dynamic. A series of trade shows including Curve NY and Evolution Concepts were buoyed by several showrooms’ exposés. For my part, I attended most of them; a bit dispersed, good for the waistline, serving up a level of vitality much needed and very welcome by all to whom I spoke. Of course, … Read More
By TINA WILSON
“Dad”, that is what I call my father. We all do, all 9 of us. He is also known as Papa. My dad has no interest whatsoever in what I am writing in this blog other than the fact that I am the one writing it. Absolutely no interest in fashion or shopping, which is one of the many reasons I love him. He is, however, a magnet for anyone under the … Read More
By ELLEN LEWIS
Today, Lingerie Briefs is launching a Sustainability column featuring brands and retailers who get the message and are focusing on finding solutions. Our intent is to recognize efforts being made within the Intimate Apparel industry to confront this cataclysm that threatens our planet. In this pursuit, it is clear education is the key. On a personal level, although I was raised with respect for my environment, I was completely ignorant of the … Read More
By ELLEN LEWIS
Skin
Much of what we saw at Curve Expo in New York replicates trends shown in Paris. But the dichotomy of emphasis between the USA and Paris shows indicate clear differences in the cultural priorities that guide these markets. However, one emphasis that proved universal is sustainability. Without exception this topic dominated both venues and brands that are taking the cause to heart found traction from buyers. Sustainability has a … Read More
By ELLEN LEWIS
Aubade
Last week, post Paris shows, I recapped my impressions of Interfilière , which focuses on color, prints, materials and major messages that will affect Intimate Apparel design in the future. The exposition takes us into the 2021 design timeline. Today, I zero in on the Salon International de la Lingerie, which runs in tandem with Interfilière and targets actual product ready for the AW 2020 retail season. These two Fairs … Read More
By TINA WILSON
Above all else I am thankful for my family, and it is a huge family. I come from a family of 10 kids, me being the oldest and I have many nieces and nephews of all ages, Peanut Butter, Nookie, Joi-Toy, Butterfly, JJ, Chillywilly, Man-man, Poopah and Delicate Flower, just to name a few. And no those are not their given names; those are my nicknames for them.
I want for them … Read More
By ELLEN LEWIS
I’ve been wrestling with the concept of sustainability for months now. It’s somewhat of a conundrum for the Lingerie and Swimwear Industry. How do we reconcile the main objective of feel and fit friendly garments, softness as a mission, with the reality of the fabric technology required to accomplish this goal? There are solutions, but as Sharleen Ernster, the founder of the eco-friendly brand, We Are HAH told me during a conversation … Read More