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Madame Pierre: Luxurious Swiss-Made Lingerie

October 11, 2021

By ESTELLE PULESTON

Madame Pierre Frauen Women Femmes Collection for AW 21 as featured on Lingerie Briefs

If ethically-made, elegantly-luxurious lingerie is your cup of tea, then Swiss brand Madame Pierre is one you’ll no doubt be delighted to discover. Founded by Sabrina Peter, the decidedly slow-fashion label debuted in 2015 and launches two new collections per year: swimwear for the Spring/Summer season, and lingerie for Fall/Winter.

Madame Pierre Frauen Women Femmes Collection for AW 21 as featured on Lingerie Briefs

Sabrina knew she wanted to design beautiful underwear from a young age – ever since watching the film Die Herbstzeitlosen (Late Bloomers), … Read More


Curve Los Angeles Returns: Live, Precious, and Prescient

September 1, 2021

By ELLEN LEWIS

Avery Rose Lingerie as featured on Lingerie Briefs

I went to the Curve LA show last week, having missed its much-applauded 2020 launch, the last live lingerie hurrah pre-covid. The event blueprint was small, but buyer feedback was excellent. It was absolutely an affirmation of all I stated in my Curve NY feature. Vivid Colors are dominant. Prints prevail. Casual wear continues its ascent. The Sexy comeback is driven by transparent fabrics, beautiful embroideries, and lace. And silk is … Read More


The Lingerie Market Goes Live. WOW!

August 9, 2021

By ELLEN LEWIS

Maison Lejaby Spring 22 as featured on Lingerie BriefsMaison Lejaby

Last week the Lingerie market came alive for the first time in 18 months and the debut was dynamic. A series of trade shows including Curve NY and Evolution Concepts were buoyed by several showrooms’ exposés. For my part, I attended most of them; a bit dispersed, good for the waistline, serving up a level of vitality much needed and very welcome by all to whom I spoke. Of course, … Read More


HAPPY DAD’S DAY

June 15, 2021

By TINA WILSON

“Dad”, that is what I call my father. We all do, all 9 of us. He is also known as Papa. My dad has no interest whatsoever in what I am writing in this blog other than the fact that I am the one writing it. Absolutely no interest in fashion or shopping, which is one of the many reasons I love him. He is, however, a magnet for anyone under the … Read More


Pioneering Sustainability in Lingerie

March 5, 2020

By ELLEN LEWIS

photo by Ellen Lewis for Lingerie BriefsToday, Lingerie Briefs is launching a Sustainability column featuring brands and retailers who get the message and are focusing on finding solutions. Our intent is to recognize efforts being made within the Intimate Apparel industry to confront this cataclysm that threatens our planet. In this pursuit, it is clear education is the key. On a personal level, although I was raised with respect for my environment, I was completely ignorant of the … Read More


Curve New York 2020 ~ My Impressions

February 26, 2020

By ELLEN LEWIS

Skin sustainable lingerie as featured on Lingerie BriefsSkin

Much of what we saw at Curve Expo in New York replicates trends shown in Paris. But the dichotomy of emphasis between the USA and Paris shows indicate clear differences in the cultural priorities that guide these markets. However, one emphasis that proved universal is sustainability. Without exception this topic dominated both venues and brands that are taking the cause to heart found traction from buyers. Sustainability has a … Read More


Paris Part Two ~ Salon International de la Lingerie Design Inspiration

February 12, 2020

By ELLEN LEWIS

Aubade at Salon International de la Lingerie featuring artist Hang Wei as seen on Lingerie BriefsAubade

Last week, post Paris shows, I recapped my impressions of Interfilière , which focuses on color, prints, materials and major messages that will affect Intimate Apparel design in the future. The exposition takes us into the 2021 design timeline. Today, I zero in on the Salon International de la Lingerie, which runs in tandem with Interfilière and targets actual product ready for the AW 2020 retail season. These two Fairs … Read More


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