By ELLEN LEWIS

LiviRae Lingerie's Maxi Mahlon gown for plus sizes as featured on Lingerie Briefs

If you have ever had the privilege of chatting with the inimitable Molly Hopkins, co-owner with Cynthia Decker of LiviRae in Kennesaw, Georgia, you would understand why their store profile is so compelling. LiviRae is an extension of these two women, a cornucopia of creativity and caring. It is a lingerie haven for women sized 28-56, A-O cups. Both Molly and Cynthia are paragons of positivity with … Read More


By HOLLY JACKSON

The Little Bra Company introduces the Mona Nursing Bra featured on Lingerie BriefsMothers who have a smaller rib cage and/or bust frame often have difficulty finding the right bra during nursing and beyond. Naturally, all moms desire a nursing bra that fits well, is comfortable and pretty. For petite’s, it tends to be a challenge. The Little Bra Company has the solution for these women, and introduces the Mona Nursing Bra which is designed (and specially cut) for the … Read More


By Ellen Lewis

Helen Sanchez at Evolution Concepts Show as featured on Lingerie BriefsHelen Sanchez

Last July, we introduced the Evolution Concept Show in this column. Captained by Samantha Chang, this online market platform was created to provide a podium for brands caught in a Pandemic web of confinement. Launched in July with 50 participating companies, Evolution Concept Show, embarking this week on their second virtual market, now claims 80 members, a 60% increase of brands showcasing their new collections. … Read More


By ELLEN LEWIS

Lise Charmel Fleurs de Nuit Collection inspired by Frieda Kahlo as featured on Lingerie Briefs

A few weeks ago, Sandra Jones, Lise Charmel’s North American Sales Director, and I were chatting about the brand’s new Fleurs de Nuit lingerie selection . We are often on a similar creative wavelength when discussing a collection so when she mentioned her recent visit to the Frida Kahlo exhibit at the de Young Museum in San Francisco, my art radar became completely engaged. In Mexico, Frida … Read More


By ASI EFROS

Alexandre Gijon, a founder of STUDIO ESTAMPA

Alexandre Gijon, a founder of STUDIO ESTAMPA, catches the viewers off guard with the sheer genius and magnetism of his print collections. His graphic philosophy stretches beyond print and textile design while adding another dimension to his work.

“I strive to design patterns that are unexpected, colorful, and unique. Today everything looks the same, so I think ten times before designing a simple rose floral print,” … Read More


By ELLEN LEWIS

Wacoal best-selling Underwire sports bra to H cup as featured on Lingerie Briefs

January has always been a time to take stock, make resolutions and move forward. This year, more than most, marks a particularly prescient transition in the United States. Besides the flicker of light as the Covid 19 vaccine begins its journey through the masses, today is the inauguration of a new government in America. Change is coming. Rest assured, I am not making a political statement. I … Read More


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