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Lingerie professional

Empriente Presents ALLURE, its New Sport-chic Design Collection

September 17, 2020

The spirit of innovationEmpreinte ALLURE Bra and Brief - featured on Lingerie Briefs

Empreinte is enriching its IN-PULSE range with ALLURE, its new sport-chic design collection and a real technological feat which combines innovation and emotion. They have always been passionate about beautiful materials and exceptional know-how. For a long time, they have acquired a great expertise in invisible lingerie with our many bestsellers.

Manufactured using luxurious French “Leavers” lace, lace maker Sophie Hallette has created a very beautiful Leavers lace which Empreinte is … Read More


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Calida’s Sustainable Star Rises

July 15, 2020

By ELLEN LEWIS

I am in awe of the Calida brand, their message, and their incredible merchandising platform. Ever since I first highlighted the The Cradle to Cradle Certified™ I Love Nature t-shirts in 2018, I have become more and more enamored of the superior sustainable programs that the company supports. Calida is an iconic brand, 80 years young, a mainstay of many intimate apparel retailers worldwide. Full disclosure: although, I always valued … Read More


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“The Customer is Always Right” ~ Just Look at the Numbers

July 1, 2020

By ELLEN LEWIS

“The customer is always right”. This slogan has been the driving force behind good retailing since commerce began. Back in the 70’s, at the onset of my career with Federated Department stores, it meant, primarily, take back anything the customer tries to return, no matter how noxious. Today, responding to the customer, requires a much greater focus, a deep dive into analytics that scan the globe for validation. This is the lifeblood … Read More


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In Praise of the Granny Panty ~ Shadowline

June 19, 2020

Shadowline best selling Panty briefs (granny panties) as featured on Lingerie Briefs

I am sure you are aware, if you’ve been following lingerie panty trends for the past couple of seasons, that high waisted briefs have come full circle in the underwear world. More specifically, for those who favor a vintage style, granny panties are a thing again. One of the brands, renown for their mutli-offer basic panty business is Shadowline. They have 16 different panty shapes, 11 of which are various interpretations of the brief … Read More


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Sheer Fantasy ~Lingerie Inspired Bridal Gowns

December 17, 2019

By ALISON CONNOLLY

Bridal gown design inspired by lingerie as seen on Lingerie Briefs

Nightgown or wedding gown? Does it matter? Here at Lingerie Briefs we’ve discussed the fine line between lingerie and bridal design on several occasions, with their similarities being a heavy dose of femininity, the use of gorgeous laces, and their overall elegance. But there are some bridal designs that take the comparisons a step further; for instance corset detailing, slip dress silhouettes or the use of sheer… Read More


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Clo Intimo’s Saucy Spring 2020 Story

December 5, 2019

By ELLEN LEWIS

Clo Intimo Fortuna Lace Bralette and Panty for Spring 2020 as featured on Lingerie Briefs

If you walk through the aisles of any supermarket here in Mexico, you will see entire shelves filled with Salsa (much the same as spaghetti sauces dominate the pasta aisles in the USA). BTW, I am not referring to the chopped appetizer we Americanos serve with chips. I am talking about variations of hot, spicy or as they say in Spanish, picante toppings that defy our definition of heat. As I spend … Read More


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Hand Them Over ~ Gloves by C’est Jeanne

December 2, 2019

By ALISON CONNOLLY

Luxury Arm Lingerie Gloves by C'est Jeanne as featured on Lingerie Briefs

Have you ever see designs so beautiful you get woozy with delight?  That happened to me while collecting images for this Gallery feature on C’est Jeanne.  As you can see, not all gloves are created equally.  There are gloves, and then there are luxury arm garments (did I just make up something there?) that are worthy of the likes of glamour goddess Dita von Teese.

C’est Jeanne is a luxury glove brand … Read More


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