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By HOLLY JACKSON

Louisa Bracq Julia full cup bra and panty as featured on Lingerie Briefs

I picked up embroidery as a serious hobby several years ago, so the minute I stepped into the Louisa Bracq booth at Curve I knew that I was experiencing this craft in a different way. Embroidery has always been a critical element of lingerie design, but the embroidery at the foundation of the Louisa Bracq brand is unique. It is the epicenter of their DNA. It is … Read More


By ELLEN LEWIS

LoveSuze lingerie as featured on Lingerie Briefs

It was quite serendipitous that, during a Curve seminar last February, I found myself sitting next to Suzanne Macbale, founder, and designer of the nascent LoveSuze brand. Some years back Suzanne and I had collaborated when she was a V.P. at Victoria’s Secret and I was positioned at one of VS’s sourcing arms. An extremely talented designer of playful, sexy lingerie and trained in the highly technical … Read More


Best T-Shirt Bras! Panache Porcelain Elan Collection - featured on Lingerie BriefsNow that summer has officially arrived, we’re loving chilling in our backyards and parks soaking up some vitamin D! If you’ve been doing the same, but finding your T-Shirt bras are looking a little tired, check out our favorite collection of T-Shirt bras. The Porcelain Elan range covers all the basics, with a dash of Panache luxury to keep you feeling comfortable and supported under all your summer outfits.

What Read More


By ELLEN LEWIS

“The customer is always right”. This slogan has been the driving force behind good retailing since commerce began. Back in the 70’s, at the onset of my career with Federated Department stores, it meant, primarily, take back anything the customer tries to return, no matter how noxious. Today, responding to the customer, requires a much greater focus, a deep dive into analytics that scan the globe for … Read More


Nina Collection - new from Katherine Hamilton UK designer - featured on Lingerie BriefsKatherine Hamilton, the luxury lingerie brand designed for slim backs and bigger cups, is delighted to unveil the third range: NINA from its new AW20 collection.

Nina, is the eagerly anticipated lower priced continuity range from the brand, boasting the same technically perfect fit and strong support for smaller backs and bigger cups, in a new contemporary look . Katy, brand founder and designer says ‘With bras at £78, … Read More


By ALISON CONNOLLY

Maygel Coronel Colombian swimwear as featured on Lingerie Briefs

If it wasn’t already obvious, I have a tendency to feature swimwear brands that are more fashion than function (as in, you’re not going to enter any swimming competitions in the brands I feature), but that’s not to say a brand cannot accomplish both. Colombian brand Maygel Coronel clearly captures the fashion element, but it’s just as functional when it comes to fit, its ability to crossover … Read More


By ASI EFROS

Annette International as featured on Lingerie Briefs

The energy that is uniting like-minded humans over miles of land and sea, in the pursuit of common goals, is palpable.

Sharon Singer’s passionate story about the creation and evolution of Annette International grabbed my imagination and glued my ear to the phone. In an instant, the distance between California and New York City had disappeared.

“While developing our collections, we always give more to women in Read More


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