By ELLEN LEWIS
At the moment, it’s probably not particularly politic for me to use the word hero in reference to a lingerie product, but I am a merchant at heart. In conversations with stores during the past few weeks, in specific, Forever Yours Lingerie in British Columbia, the Bra:30 collection has definitely been heroic. Owner Sonya Perkin’s fabulous Instagram stories portraying just how easy and comfortable these bra tops … Read More
By HOLLY JACKSON
It’s easy to treat customers groups as a monolith. When consumers demanded better plus-size lingerie options years ago several large companies stepped up to fill the abyss. It is now reasonably easy to find a great bra if you’re a D cup or larger. What it is not easy is to find is a bra if you are a larger band size and a smaller cup size. … Read More
by CLAIRE EMMA HARRIS (founder, Emma Harris Luxury Lingerie Atelier in Derbyshire, England)
The early months of 2020 saw new business relationships blooming, both current and new stockists loved my new collections. Newly designed collection Melody was proving a huge hit & the orders for the upcoming months were greater than expected. 2020 was looking very promising.
Then Covid-19 hit.
Thinking back, I was glued to the news, waiting for … Read More
By HOLLY JACKSON
Like many of us I’ve spent an awful lot of time watching television lately. One of my new quarantine favorites is Foyle’s War: a wartime mystery drama that features great fashion, ethical quandaries and fabulous female characters. I’ve always loved the practical and pretty fashions of the 1940’s and admired the sorts of creativity that were born from serious hardship. The episode I watched last night … Read More
The Lise Charmel design signature: juxtaposing exclusive embroidery, guipure and lace to enhance a painterly canvas of soft, silky fabrics is manifest here in the Folies D’Iris collection delivering this Spring. The explosion of color, possible through the technical expertise for which the brand is renown, is executed beautifully in twelve styles, bras (30-40, A-E), panties and lounge pieces (XS-XXL) that anchor the exquisite collection. Lise Charmel, once again, curates … Read More
By ELLEN LEWIS
I think it is particularly prescient to focus today on Skarlett Blue’s new Innocent collection. Originally planning this blog for an April publication, it was, obviously apparent to me, that delayed deliveries, closed stores, and malleable moods required a change of direction. But, having chatted recently with a multitude of specialty lingerie stores, coupled with slow re-openings across the country, timing now seems more realistic. One fact … Read More
Wacoal understands it is important to find comfortable yet functional undergarments so you can look and feel your best while you’re working from home. Here are five comfort styles you need right now!
1. The B-Smooth® Bralette is the perfect comfort bra for playing with your kids or working from your home office. This bralette features removable foam pads, allowing you to be modest and have a great shape too. … Read More