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freya lingerie

[lightbox color=”#000000″ type=”image” title=”” link=”http://lingeriebriefs.com/wp-content/uploads/2011/05/memorial_day.jpg”][/lightbox]Several years ago, on a family vacation in France, I took my history obsessed son on an excursion to Omaha Beach in Normandy.  His passion at the time was everything he could learn about World War II and the parent in me felt compelled to give him this opportunity.  Little did I realize the impact this memorial would have on my own familial vision.  … Read More


By ELLEN LEWIS

Aubade, Noblesse Oblige, Chantelle Pulp as featured on Lingerie Briefs

Aubade, Noblesse Oblige, Chantelle Pulp

The Lingerie market has changed dramatically. It was on its way with the surge of e-commerce prior to the Pandemic, but that disruption escalated the evolution exponentially. This is not news. Simply a necessary reality. Cautious energy prevailed at both the Curve and Evolution 2025 shows. That said, of course there were discoveries, eccentricities, and highlights. In the images below, I am … Read More


By ELLEN LEWIS

Skin sustainable lingerie as featured on Lingerie BriefsSkin

Much of what we saw at Curve Expo in New York replicates trends shown in Paris. But the dichotomy of emphasis between the USA and Paris shows indicate clear differences in the cultural priorities that guide these markets. However, one emphasis that proved universal is sustainability. Without exception this topic dominated both venues and brands that are taking the cause to heart found traction … Read More


By TINA WILSON

Fashion Illustration of Cardi B n Playful Promises Swimwear by Tina Wilson on Lingerie Briefs

I want to pay tribute to women who are unapologetic: women who make no excuses for their size and shapes, no excuses for their curves, and no excuses for the weight, the height, and the color of their bodies. I remember when I used to watch entertainers on television or movies and a woman would appear who wasn’t a size 4 and I’d think to myself “she … Read More


By ELLEN LEWIS

Curve New York Concepts Forum on Lingerie Briefs

Nothing has changed and everything is changing. The NY Curve Intimate Apparel show was, from what I understand from many of the brands to whom I spoke, with a few exceptions, a success. Of note, from the buyers, the entire vibe was much better, with meaningful seminars, a brand speed dating event that allowed merchants 5 minute intervals with new vendors, and a Concepts lounge that not … Read More


By Lindsey Borchard

For the longest time I have never cared about matching my bra and my underwear. I mean who even knows if I am, and frankly who cares?? It’s not like I am showing off my lingerie to the world.

Claudette

It wasn’t until I started wearing lingerie for myself that I started matching. It may seem silly, but I get a certain confidence knowing that I am … Read More


Wonder Women

WonderWoman2.jpg75When I was young, buying bras was a fractious affair.  Endowed, but not particularly fleshy, I had no real pretty choices in the intimate’s market.  I was restricted to boring bras that I jokingly referred to as “erector sets”.  It did not seem fair, especially when the curvier media legends of my youth, Sophia Loren, Lynda Carter and Raquel Welch managed to project sensuality and femininity wearing barely anything.  I … Read More


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