By HOLLY JACKSON
What does size equality really look like when it comes to fashion and lingerie? Many prominent companies are starting to argue that it’s pretty simple: equality is when a store carries a full size range of items that are all the same. While Uye Surana isn’t one of the companies explicitly making that argument in their marketing materials, I would argue that they are a great example … Read More
By ELLEN LEWIS
I am back in Mexico for a month with my 6 year old grandson, a powerhouse of endless activity. It’s been one week, 100 games of Sorry, endless questions requiring immediate answers, a 500 piece jigsaw puzzle to be sorted. Between all of this, I am trying to work. How does someone so small produce so much energy? I’ve watched him grow from the toddler every grandparent … Read More
By TINA WILSON
White…we think of purity, faith, innocence, goodness, even virginity when we think of the color white, white is ingrained in all of us to be an inherently positive color, why?
Opaak & Empreinte
I’ve been researching colors and their meanings and how they make us feel. Culturally the meanings can shift, in Asian cultures white is a symbol of mourning and loss, in Western cultures the hero … Read More
By ELLEN LEWIS
Years ago when I first became acquainted with French Lingerie, I was most impressed by the unique design artistry of each brand. In an instant, design details clarify the brand’s ethos providing a distinct fashion and fit profile. Aubade Lingerie is, in my opinion, the quintessential embodiment of elegant bravado: simultaneously seductive, playful, romantic and always on trend.
It’s no surprise then, that the “Bow” capsule … Read More
By HOLLY JACKSON
What do women really want in a bra? While fashion writers tend to cover this issue as a monolith, those of us who work in the industry know that it is a question that is far more complicated. 25 years ago two women sat down in their kitchen and tried to ask themselves that same question. The result was a test bra made from leopard print fabric … Read More
By ELLEN LEWIS
When I first saw the new Chantelle Logo, CL, I will admit, I was slightly confused. BUT, that was because it was so innovative that I needed a moment to absorb the vision behind it. Then it hit me, Chantelle was breaking free of traditional marketing rules to re-define itself for the contemporary woman. Under its corporate umbrella, four ‘states of being’ reside: Chantelle, Passionata, Chantal … Read More
By ELLEN LEWIS
The last few weeks preparing for my daughter’s wedding have been a marathon of related and unrelated events. We flew home from Mexico for last minute preparations only to discover a major leak had capsized our ceiling onto our bed and flooded the floor. Fast forward, I’ve been sleeping on the couch while we maneuver through regrouping our entire bedding situation. Add to the equation: I babysat … Read More