Shapewear

BRIEF ALERT! Red Daisy

This Week’s Intimate Discovery: An Inspirational Brand Debuts in the Intimate Active-wear.

My discovery of Red Daisy™, the nascent intimate active brand, is more than a mere coincidence during this month’s highlight on Breast Cancer.  This sophisticated sports collection, conceived by Phylise Sands in honor of both her sister and mother’s fight against this debilitating disease, is dedicated to funding research 365 days a year to this ongoing battle.  Launching at retail this … Read More


This week’s Intimate Discovery:  Talent Forges Innovation in Lingerie E-Commerce

What appeals to me most about the BareNecessities.com website is the natural symbiosis that I feel as a lingerie merchant to this brand.  Their mission to provide the highest quality product assortment at the best value parallels my quest to bring clarity to the Intimate Apparel marketplace.  Firmly ensconced in the highly competitive Lingerie venue offered on the Internet, BareNecessities.com has remained on the … Read More


BRIEF ALERT! Forty Winks

This week’s intimate discoveryA Fresh New Boutique Offers a Great Escape

From the first day I started my retail career, the mantra “location, location, location” was drummed into my head.  So when I was in Boston last week and decided to take a side trip to Cambridge to visit Forty Winks, a wonderful lingerie boutique located in Harvard Square, I knew exactly why this store has been so successful in its … Read More


Innovation ~ Cass and Co.

Architecture that challenges perception has always been a source of creative inspiration for me.  Last year, while traveling in New Mexico, I happened upon the Miraculous Staircase in the Loretto Chapel in Santa Fe. Built to solve the everyday problem of how to access the choir loft without interfering with the space in this tiny Gothic church, the carpenter accomplished a feat of engineering that boggles the imagination.  Turning 360 degrees twice this construction has … Read More


Be Prepared ~ Va Bien

As I am writing this week’s Brief, we are all hunkered down here in the Northeast riding out Irene. She certainly made a grand entrance.  One might think it was another royal wedding.  The TV spin has been relentless, ominous; and semi cynic that I tend to be, a bit overdone.  I do believe, however, that the noise is mostly to assure that we all err on the side of safety.  That being said, it … Read More


Positive Vibes ~ CURVE NY

We are all feeling the throwback of the current state of politics in the USA.  It doesn’t matter what side you’re on, it’s frustrating.  Just when the economy seems to be crawling back from the brink, we get front ended by partisan rancor.  So, frankly, for me, the CurveNY show held at the Javits Center last week was a welcome respite.  Not only was it an escape from the onslaught of nefarious media, but it … Read More


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