By HOLLY JACKSON
Everyone hates hand washing lingerie, but I’ve always felt like it’s little better when I get to use Soak. I’ve been a personal fan of this no rinse-free lingerie wash for years: Perfect for busy or lazy people who hate chores (I identify as both). What I didn’t know until I attended Curve NYC in February was how much Soak cares about sustainability and the environment.
Packaging is a huge issue when it comes to lingerie and it’s associated products. Sustainable products are one thing, but that effort can be easily undone when something sustainable is packed in plastic or other excessive packaging.… Read More
Manufactured with up to 70% recycled fabrics, Chantelle’s new sustainable collection, Motif, is made from fibers produced by purposing unused materials, which limits environmental impact and preserves quality. Materials such as tulle, lace, mesh and elastic are made of recycled polyester yarn that are composed of leftovers from production. This collection is certified by Oeko-Tex® to ensure the best level of quality and safety to our customers. The lace used in this collection comes from a Bluesign® certified lace supplier. Additionally, suppliers are GRS (Global Recycled Standard) certified.… Read More
By ASI EFROS
The treasure hunt is one of my favorite activities. But instead of deciphering ancient scripts in search of the submerged brigantines I roam the halls of the trade shows around the world looking for hidden gems. The Premiere Vision Expo in New York in January of 2020 presented some of the most exciting discoveries.
REBIL Group debuted a collection of packaging items they created using a groundbreaking material OLEAGO; derived from olive pits, it’s an eco-responsible alternative to plastic.
The enthusiasm of the Senior Sales Manager of Turkey-based REBIL Group, Ugur Aycin, was contagious.… Read More
By ALISON CONNOLLY
NOO is a French brand that specializes in lingerie, swimwear, activewear and ready-to-wear, but for purposes of this Gallery, we’re focusing on the intimate(s) side of their business.
In keeping with the theme of sustainability (a new blog category we recently launched at Lingerie Briefs), sharing the story of NOO is something we had to say YES to! Co-founded by two young women, Anaïs and Elissa, NOO is a company that has a very clear commitment to sustainable fashion. Most of their materials are re-used (sometimes you’ll see fabrics from older collections show up), many of their lingerie fabrics are produced from recycled fibers, while some of their swimwear ranges are made from 100% green Eco-Wave fabric (made from waste recovered from the Mediterranean). … Read More
By ELLEN LEWIS
Today, Lingerie Briefs is launching a Sustainability column featuring brands and retailers who get the message and are focusing on finding solutions. Our intent is to recognize efforts being made within the Intimate Apparel industry to confront this cataclysm that threatens our planet. In this pursuit, it is clear education is the key. On a personal level, although I was raised with respect for my environment, I was completely ignorant of the impact of me or my ancestor’s behavior on our futureI have been curating information from a plethora of sources, mostly dedicated to the entire Apparel industry.… Read More
By HOLLY JACKSON
Period panties are one of those things that don’t come up much when discussing fashionable lingerie – for good reasons! While I love that they exist and am a big believer in the tech behind them, the best you can say about most of them in terms of visual design is that they look like a regular pair of black cotton panties. K + 1% was part of the recent Curve NYC show and has forever changed my mind about what period panties can look and feel like.… Read More
By ELLEN LEWIS
Much of what we saw at Curve Expo in New York replicates trends shown in Paris. But the dichotomy of emphasis between the USA and Paris shows indicate clear differences in the cultural priorities that guide these markets. However, one emphasis that proved universal is sustainability. Without exception this topic dominated both venues and brands that are taking the cause to heart found traction from buyers. Sustainability has a multi-faceted profile. (More about this topic next week). Suffice it to say that elements of this issue surfaced constantly.… Read More